Bishops Barbershop – Be Part of the $55 Billion Hair Care Industry
Founder Leo Rivera Proves You Don't Have to Be a Stylist to Succeed
February 24, 2009 // Franchising.com // Portland, Ore., – Bishops Barbershop, cuts and colors for men and women, offers the opportunity to be part of the $55 billion hair care industry, without having to be a stylist to succeed.
Although he did not have experience in the hair care industry or even as a stylist, Leo Rivera, founder, president and CEO, opened his first Bishops Barbershop in 2001. He saw the opportunity to fill the niche between national chains, mom-and-pop shops and high-end salons by opening a barbershop that appeals to Generations X, Y and Z, offering full-service salon quality at affordable prices. Over the next seven years, Rivera grew his business to six successful locations throughout Portland.
"I started Bishops because hair care is a recession-resistant industry," Rivera said. "People will get their hair done, regardless of the economy. In fact, in today's tough economy, many people want to start their own business and be part of the Bishops concept right now, which is why I recently began offering franchise opportunities in the U.S. and Canada."
Bishops delivers high-end salon quality at affordable prices in a casual, fun environment that includes edgy artwork and music, and trend-setting stylists. Clients are taken on a walk-in only basis, and choose from an a la carte menu of services that includes style, shampoo, blow dry, a variety of cut and color options or a hot towel shave, and a free bottle of cold Miller High Life is offered to those who are 21 and older. Bishops also sells exclusive hair care product lines that can't be found in drugstores, department stores or other retail outlets, including Joe Grooming, KMS and Goldwell.
"Bishops is more than just a place to get a haircut; it's a lifestyle," Rivera said. "I love the social aspects of the old school barbershops you see in the movies, and Bishops is a 21st century version of those, targeted to a young generation. People come in to hang out, talk, find out what's going on around town and get high-end salon quality service without the pretentiousness or expensive prices."
Leo Rivera opened his first Bishops Barbershop in Portland, Oregon in 2001 as an alternative to national haircut chains, traditional barbershops and high-end salons, and today there are six locations throughout the city. A new kind of neighborhood barbershop for Generations X, Y and Z, Bishops is known for its convenient, walk-in only policy, trend-setting hair stylists, edgy music, unrestricted fashion and support of local artists. Bishops delivers full-service salon cuts and colors for men and women at affordable prices in a fun, casual atmosphere. Franchise opportunities are available now.
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