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Los Angeles Dogs Receive Red Carpet Treatment at Hollywood's New Zoom Room(R) Franchise

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Canine Social Club Hosts Fundraiser for Morris Animal Foundation, Hollywood Dog Trick Contest

August 27, 2010 // Franchising.com // Hollywood, CA – It's the most 'barked' about event of the year – on September 12, 2010, the Zoom Room® will celebrate the social aspect of dog ownership throughout Los Angeles with the opening of its flagship Hollywood location.

The new indoor agility training center and canine social club, located at 726 North La Brea in Hollywood, will host an entire day of engaging activities for dogs and their owners, including a dog trick contest, complimentary Pink's Hot Dogs, an adoption drive, a Doggy Disco™ celebration, and a fundraiser for Morris Animal Foundation, which Betty White has supported for more than 40 years.

The festivities will begin with free dog agility classes throughout the morning and an advanced agility class at noon. Then starting promptly at 1 p.m., local pups and their owners will strut their stuff in the Hollywood Dog Trick Contest, where a panel of expert judges will determine which local pooch is on his or her way to doggie stardom. There is no cost to enter but guests are required to sign up in advance to participate in the contest for a chance to win incredible prizes:

• First Place: An unlimited six month pass to Open Gym – the winning dog will have the best playground in all of Los Angeles, complete with a full agility course for excellent exercise.
• Second Place: A Doggy Disco™ party for the runner-up, and up to 20 friends and their dogs, complete with refreshments, treats, music and a laser light show on the floor for the dogs to chase.
• Third Place: A $50 gift certificate to the Zoom Room® – to enjoy raw and organic dog food, eco-friendly toys and puzzles, and all-natural treats.

"We couldn't think of a better way to introduce the Zoom Room® to Hollywood than through a day filled with activities that are engaging and entertaining for both dogs and their owners," said Mark Van Wye, the Zoom Room's® Chief Operating Officer. "It's the perfect environment to help dog owners deepen the bonds of communication with their pets, which is at the core of our business."

The celebration will continue from 6-10 p.m. where guests will enjoy free drinks, treats, gift bags of goodies for dogs and owners to share, a Doggy Disco™, and a chance to mix and mingle among other great dog owners in L.A. Award-winning baristas will be on hand to serve freshly brewed "Zoom Room Agility," a new line of direct trade coffee made exclusively for the Zoom Room® by Intelligentsia Coffee and Tea. The Zoom Room's neighbor across the street, Pink's, will serve its famous hot dogs free of charge (no waiting in line), minus the onions – as they're toxic to dogs.

Bark Avenue Foundation, a Los Angeles-based non-profit animal welfare organization committed to saving animals' lives and reducing pet overpopulation will also hold an adoption event from 5-7 p.m. with dozens of adoptable dogs and cats. The organization was founded in 2004 and has placed thousands of animals in loving homes throughout Los Angeles.

The Zoom Room® will donate $10 to Morris Animal Foundation for every person who RSVP's in advance. Morris Animal Foundation, of which Betty White is a trustee and President Emeritus, helps animals enjoy longer, healthier lives by advancing health and welfare research that protects, treats and cures companion animals, horses and wildlife worldwide. Guests are encouraged to make additional donations to support this worthy cause.

"Morris Animal Foundation is delighted to be a part of this Zoom Room® event," says Paul Raybould, Executive Vice President of Morris Animal Foundation. "We are committed to creating a healthier tomorrow for dogs and appreciate Zoom Room's® support."

The new Zoom Room® Hollywood is currently enrolling dog owners and their dogs in an extensive list of courses that include everything from agility, obedience and therapy dog training, to puppy preschool, Pup-lates™ and other activities. The location will also serve as the flagship store for the training of new owners that join the franchise system. Zoom Room® is the only brick-and-mortar dog training franchise in America and the first dog agility franchise in the world, focusing on the bond between the owner and their dog by offering an array of classes and activities for dog owners.

About Zoom Room®

The Zoom Room® is a dog training center and canine social club specializing in dog agility. Founded in 2006 by expert dog trainer Jaime Van Wye, the Zoom Room® offers dozens of classes teaching dog owners how to train their dogs, in addition to hosting events such as dog birthday parties, Bark Mitzvahs, breed meet-up groups and fundraising events, and offering a full array of solution-oriented training gear for active dogs.

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