Pizza Pizza Tempts Taste Buds in Hamilton With Pilot Program

TORONTO, ONTARIO --(Marketwire - Nov. 25, 2010) - Pizza Pizza announces the launch of a chicken wing campaign exclusive to the Hamilton area that includes new sauces and a new process for preparing the wings at a new price.

The new flavours are Forty Creek Whisky BBQ, Caribbean Jerk and Sesame Ginger Teriyaki Thai sauces, which are added to the current lineup of Sweet Chili, Honey Garlic and Hot Sauce. The wings will now be tossed in a large bowl with tongs to coat each wing individually, a new take on the original method of preparation. For a limited time, the wings will be sold at 50 cents each in orders of 10's up to 50.

"Customers like new flavours and options, especially when it comes to customizing large orders and getting together with friends and family," said Pat Finelli, chief marketing officer for Pizza Pizza Limited. "That's what we've been doing for 43 years and it keeps people coming back."

Pizza Pizza's Forty Creek Whisky BBQ sauce is made in partnership with Forty Creek Whisky, the only Canadian owned private whisky distillery remaining in Ontario.

Customers can get a taste of these new flavours at 24 participating Pizza Pizza locations in the Hamilton area. Pizza Pizza will be looking for feedback on the new wings through its Facebook page at: www.facebook.com/PizzaPizzaCanada.

About Pizza Pizza Limited

Founded in 1967, Pizza Pizza Limited is Canada's pizza pioneer and one of the country's most successful quick service restaurant chains. With its Pizza Pizza and Pizza 73 banners, the company plays an active role in the communities it serves through fundraisers, donations and local sponsorships at the corporate and franchise levels. The company is guided by a mission to provide the "best food, made especially for you" with a focus on quality ingredients, customer service and continual innovation. Visit www.pizzapizza.ca and www.pizza73.com for more information.

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