Coldwell Banker Real Estate CEO Jim Gillespie Provides Insights in New Book

'Before You Buy! The Homebuyer's Handbook for Today's Market' by Michael Corbett, Host of Extra's Mansion's & Millionaires, Now Available

February 28, 2011 // Franchising.com // PARSIPPANY, N.J. -- Nationally known real estate author and host of Extra's Mansions & Millionaires, Michael Corbett has written a straightforward guide about the home buying process in his third real estate book, Before You Buy! The Homebuyer's Handbook For Today's Market (Plume Original / $15.00 / March 2010).

Coldwell Banker Real Estate Chief Executive Officer Jim Gillespie worked closely with Corbett while the author was researching and writing Before You Buy! Gillepsie wrote the foreword for the book, which also features his personal insights throughout, culled from his nearly 36 years in real estate. Corbett, a long-time real estate investor, gained acclaim for his two previous books, Find it, Fix it, Flip it! and Ready, Set, Sold!

"I am proud to have collaborated with Michael on this book, and I appreciate his passion for helping consumers manage through the complexities of the home buying and selling process to make the smartest decisions," said Gillespie. "We believe expert real estate agents who utilize the proper tools are instrumental in a homebuyer's success, but there is no denying that today's consumer is empowered to enter the process more prepared.

"Mortgage rates are at historic lows, so now is a great time to buy to avoid the uncertainty of these rates increasing in the future," Gillespie continued. "Michael does an exceptional job in breaking down the various phases buyers go through so that they can make excellent lifestyle and financial decisions."

"Homebuyers have seen home values make enormous swings both upward and downward over the past 10 years," said Corbett. "Even with historic low interest rates, the thought of jumping into homeownership today can be terrifying for some people. As seen from the last decade of tumbling values and foreclosures, many homebuyers made critical missteps and decisions. Falling prey to hype and misinformation, they overpaid, overspent and bought homes they ultimately could not afford.

"There's no better time than now to buy a home," Corbett continued. "The home buying rules have changed and the key to success is having the information and advice needed to buy safe, sane and smart."

Before You Buy! offers practical explanations and easy-to-understand real estate information, preparing first-time homebuyers, as well as experienced homeowners, about what to expect when buying a home today, including:

  • Seven reasons to buy now
  • Redefining home buying today - Five tips to buy Safe, Sane and Smart
  • Six keys to buying a house you can actually afford today
  • Seven tips to shopping the bottom of the market
  • 10 tips for single homebuyers in today's market
  • Why waiting for the bottom of the market will cost you
  • Top 10 buyers' blunders and how to avoid them
  • Mortgages you want--and the mortgages to run from
  • 10 questions home sellers don't want you to ask

For more information go to: http://beforeyoubuy.coldwellbanker.com

About Coldwell Banker®

Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate. Coldwell Banker is the oldest national real estate brand in the United States and today has a network of nearly 92,000 sales associates and brokers working in approximately 3,300 offices in 50 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to augment its web site www.coldwellbanker.com for smart phones, the first to create a iPhone application and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel. The Coldwell Banker system is a leader in specialty markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.

Media Inquiries:

Dianne Falaguerra
CooperKatz for Coldwell Banker Real Estate LLC
917.595.3058
dfalaguerra@cooperkatz.com

Heather Roberts
Coldwell Banker Real Estate LLC
973.407.5590
Heather.Roberts@coldwellbanker.com

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