Red Mango Partners With Baylor University Athletic Department

April 06, 2011 // Franchising.com // DALLAS – Red Mango, the country's fastest-growing retailer of all-natural probiotic frozen yogurt and fresh fruit smoothies, is now a corporate partner with Baylor University's Department of Athletics.

In a new partnership with the university to deliver healthy smoothies to Baylor athletes, Red Mango is providing its signature smoothies at the Simpson Athletic and Academics Center on the Baylor campus to Baylor athletes as well as the strength and conditioning staff.

"The natural probiotics that Red Mango features are what truly impress me about this product. Red Mango is rich with GanedenBC30 TM, supporting immune and digestive systems, essential to the health and nutrition of the athlete. Yogurt is one of the healthiest food options available and I've seen first-hand Red Mango goes a step above other yogurt smoothie products with quality, natural ingredients." -Kaz Kazadi, Assistant Athletic Director/ Baylor University Athletic Performance

Baylor University's Department of Athletics is a first-time partnership of its kind for Red Mango, underscoring a mission for the food retailer to deliver healthy treats to a larger audience nationwide where demand continues to grow.

"This Baylor relationship sends a huge message that a program producing nationally-recognized athletes, Olympic greats and sports leaders is also promoting a healthy smoothie," said Dan Kim, founder and chief concept officer of Red Mango. "Not all smoothies are created equal."

Made with its award-winning 100% all-natural nonfat yogurt and market-fresh fruit, Red Mango smoothies contain no artificial ingredients or high fructose corn syrup, and are sweetened with all-natural zero-calorie stevia. They are also rich in GanedenBC30 TM, a natural probiotic that helps support a healthy immune and digestive system.

Red Mango added 62 locations across the country in 2010 and surpassed 100 stores nationwide. The chain's growth was matched by Red Mango's menu expansion that now offers over 40 flavors of frozen yogurt, made-to-order fruit and yogurt parfaits, probiotic iced teas, and the company's successful entry into the smoothie business with more than 20 delicious varieties.

The popularity of the brand's signature tart frozen yogurt, the innovations and the support of a seasoned management team, and a delicious menu have put the company on track to reach as many as 550 locations across the country in the next three years.

For more on Red Mango's all-natural frozen yogurt treats and meal options, please visit the company's website at redmangousa.com and Facebook fan page at facebook.com/redmango.

About Red Mango:

Red Mango, the fastest growing retailer of all-natural nonfat frozen yogurt and fresh fruit smoothies, opened its first U.S. store in July 2007 in Los Angeles, and has since celebrated more than 115 store openings in 25 states. Red Mango received the prestigious Nation's Restaurant News' 2009 "Hot Concepts!" award and the industry-recognized SupplySide's 2010 "Scientific Excellence Award", and has been named the best frozen yogurt in Los Angeles, Seattle, Las Vegas, Chicago, Utah and New York by highly-regarded independent publications. Headquartered in Dallas, Red Mango serves uniquely delicious frozen yogurt that is all-natural, nonfat and lowfat, gluten-free and packed with beneficial live and active probiotic cultures like Ganeden BC30™ (Bacillus coagulans GBI-30, 6086), which helps support a healthy immune and digestive system when consumed as part of a balanced diet and healthy lifestyle. Red Mango was the first frozen yogurt retailer to become certified by the National Yogurt Association's Live and Active Culture Seal for meeting the required criteria for healthy frozen yogurt. Red Mango recently expanded its menu to include satisfying meal options, such as its all-natural made-to-order fruit parfaits and fresh fruit smoothies, and also introduced the world's first all-natural probiotic iced teas that are made with whole tea leaves and hand-shaken to order.

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