Two Coldwell Banker University Courses Earn CRS Approval
PARSIPPANY, N.J. (Sept. 26, 2011) – Coldwell Banker is the first real estate company to offer proprietary learning courses with CRS accreditation. Together, these Coldwell Banker University courses account for one-half of the 32 elective credits required for the CRS designation. Coldwell Banker University courses are offered exclusively to members of the Coldwell Banker network.
CRS was created to attract and retain Realtors® seeking the knowledge, tools and relationship-building opportunities needed to maximize their income and professionalism in residential real estate. In 2010, CRS designees earned nearly three times more than non-CRS residential Realtors earned.
″Real estate professionals everywhere are looking to get the upper hand on the competition,″ said Budge Huskey, president and chief operating officer, Coldwell Banker Real Estate. ″Coldwell Banker University's unique relationship with the Council of Residential Specialists strengthens our course offerings in a way that is unmatched in our industry.″
BOO$T is a high-accountability program designed for experienced Coldwell Banker sales agents that promotes best-practice sharing, networking and working smarter, not harder. Agents are trained to target prospecting activities, maximize value propositions and enhance careers through the use of cutting-edge technology.
Previews International Properties Specialist is an interactive certification program providing the core foundation for working with the affluent market. Agents are introduced to Coldwell Banker Previews and trained to attract and retain affluent clients while exceeding the needs of both buyers and sellers.
″Both the Council of Residential Specialists and Coldwell Banker University share a common commitment to bring quality education to real estate professionals,″ said Mary Beth Ciukaj, the Council's education director. ″This partnership brings the CRS designation that much closer to Coldwell Banker professionals throughout the country.″
To be eligible for elective credit toward the CRS designation, courses must:
- Be part of a real estate brand's formal training program
- Be fully developed and owned by the brand
- Be at least three hours in length
- Have an organized and developed curriculum that is at the medium or advanced level with defined learning objectives and student materials
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