A Weighty Resolution

Snap Fitness introduces $10,000 lose weight challenge, Offers motivation, support and prizes during eight-week competition.

CHANHASSEN, MN, February 09, 2012 /24-7PressRelease/ -- Every year, millions of Americans start a New Year's resolution with a goal to maintain or lose weight, eat healthier and work out more. Unfortunately, these are often left out in the cold by February.

Looking to keep those daunting promises on track, Snap Fitness, the world's leading franchisor of 24/7 express fitness centers, is looking to help people turn their resolutions into permanent lifestyle changes with its eight-week, $10,000 Lose Weight, Feel Great Challenge.

"Making resolutions is easy. Keeping them is the hard part," said Peter Taunton, Founder and CEO of Snap Fitness. "Not only is our challenge designed to encourage weight loss and promote long-lasting changes, it's a supportive program offered to all of our members; the end goal - results."

Kicking off March 1 and running through April 30, the Lose Weight, Feel Great Challenge - which will include regular, private weigh-ins, tips and live online chats with "Chad the Trainer" to answer questions and provide free online meal planning - will award $10,000 worth of cash prizes, as well as local prizes at the club level. Winners will be based on highest weight loss percentage.

The more social media savvy participants can also enter a chance to win additional gift cards or $500 by sharing their inspiring story on YouTube. Entrants must post a one-minute video on YouTube entitled "Snap Fitness Lose Weight Challenge" sharing their experience with the challenge. They must also send a link to the video to success@snapfitness.com along with their name and club location.

"Last year, we had nearly 12,000 members participate in the challenge, who lost a combined weight of 42,930 pounds," Taunton added. "We hope to double that number this year."

For more information on the Snap Fitness Lose Weight, Feel Great Challenge visit http://www.snapfitness.com/lose.

About Snap Fitness, Inc.

With a focus on providing members with fast, convenient and affordable workouts in clean, comfortable locations that are close to home, Snap Fitness is experiencing phenomenal growth with approximately 2,200 locations sold worldwide and some 15-20 new clubs added monthly. Founded in 2003 by CEO Peter Taunton, the Chanhassen, Minn.-based franchisor is dedicated to providing members with more value than any other health club. For more information, please visit http://www.snapfitness.com.

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