Domino's Pizza Delivers on Personalized eGift Cards with Transaction Wireless

Transaction Wireless powers both eGift and traditional plastic gift cards on sent via email, mobile and mail to pizza lovers everywhere.

Las Vegas, NV (PRWEB) March 13, 2012 - Transaction Wireless, the leading provider of digital gift card solutions, today announced that Domino’s Pizza, the recognized world leader in pizza delivery, has chosen Transaction Wireless to enhance its gift card program to offer both eGift and traditional plastic gift cards on the Domino’s website. Gift cards can be personalized with an image, audio and text to be delivered through email, mobile and mail and incorporate social media with Facebook.

Domino’s Pizza customers can choose either an eGift or traditional plastic gift card on the company website to share with friends and family the love of Domino’s pizza. eGift cards can be customized with a personal photo uploaded from a computer or Facebook account, an audio recording and accompanying text message. Domino’s eGift cards make the perfect last minute gift as they can be scheduled for delivery on any day and at any time and sent to a recipient’s email address or mobile phone.

Customers can purchase Domino’s traditional plastic gift cards on its site to be delivered via standard and expedited mail. While recipients wait for their plastic gift card with a personalized card carrier to arrive, they will receive an email notification that’s customized similarly to eGift cards, with a personal uploaded photo or one from Facebook, an audio recording and text message. Both eGift and traditional plastic gift cards allow senders to post the personal text message included in Domino’s gift cards on Facebook for friends to see. As an added convenience, both eGift and traditional plastic card recipients are able to easily check any remaining gift card balances at any time online through the storefront or on mobile.

“We’re excited to partner with Domino’s Pizza to enhance its gift card solutions to incorporate more digital and social media capabilities and work with such a recognized and celebrated brand,” said Doug Schneider, CEO of Transaction Wireless. “Now we can help make the next pizza gathering with family and friends more memorable and fun—just as easy as ordering their next Domino’s pizza!”

About Domino’s Pizza®

Founded in 1960, Domino's Pizza is the recognized world leader in pizza delivery. Domino’s is listed on the NYSE under the symbol “DPZ.” As of the fourth quarter of 2011, through its primarily locally-owned and operated franchised system, Domino’s operated a network of 9,742 franchised and Company-owned stores in the United States and over 70 international markets. During the fourth quarter of 2011, Domino’s had global retail sales of nearly $2.2 billion, comprised of $1.1 billion domestically and over $1.1 billion internationally. Domino's Pizza had global retail sales of over $6.9 billion in 2011, comprised of nearly $3.4 billion domestically and over $3.5 billion internationally.

In May 2011, Pizza Today named Domino’s its “Chain of the Year” for the second straight year – making the company a three-time overall winner, and the first pizza delivery company to receive the honor in back-to-back years. In 2011, Domino’s was ranked #1 in Forbes Magazine’s “Top 20 Franchises for the Money” list. Helped by the launch of its Domino's Smart Slice school lunch pizza in late 2010, Domino's is collaborating with the Alliance for a Healthier Generation to serve healthier school foods and beverages in the United States. In late 2009, Domino’s debuted its “Inspired New Pizza” – a permanent change to its hand-tossed product, reinvented from the crust up.

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About Transaction Wireless

Since 2006, Transaction Wireless has been dedicated to helping retailers and partners transform their traditional gift card business to meet the ever-changing demands of today’s digital consumer. Transaction Wireless has worked with over 100 brands to offers the most innovative, versatile PCI Level 1 compliant B2C and B2B gift card and integrated marketing capabilities in the industry, allowing clients to quickly deploy, acquire customers, build loyalty, and grow their bottom line. Transaction Wireless’ patented platform enables retailers to easily connect and intelligently engage with consumers through multiple channels, such as online, mobile, social, and more, all while providing the best in security, privacy, and customer support. Transaction Wireless is trusted by some of the biggest brands in retail such as American Eagle Outfitters, Applebee’s, Buffalo Wild Wings, California Pizza Kitchen, Domino’s Pizza, Groupon,, Red Robin, Sport Chalet, and more.

For more information visit:

© 2011 Transaction Wireless. All rights reserved. Facebook is a registered trademark of Facebook Inc.


Esther Burciaga
Transaction Wireless
(415) 989-9803




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