The UPS Store Honored With 2012 Mail Innovation Award
Franchised Retail Network Cited for Support Of “Every Door Direct Mail” Through its Print Services
ORLANDO, April 5, 2012 – The UPS Store ® franchise network (NYSE:UPS) has been honored by the U.S. Postal Service® at the National Postal Forum here for its participation in Every Door Direct Mail®, which provides small businesses with a cost-effective way to send direct mail.
Last year, The UPS Store announced it was collaborating with the U.S. Postal Service on Every Door Direct Mail to help support direct mail growth along with its own objectives of growing its print business and supporting local small businesses.
Using Every Door Direct Mail, small business customers can work with their local The UPS Store center to create, print and distribute high-quality direct marketing pieces to every address in a designated neighborhood.
“Every Door Direct Mail is a ready-made product for The UPS Store franchisees, who help fellow small business owners with the logistics of running a small business,” said Stuart Mathis, president of Mail Boxes Etc., Inc. (MBE), which franchises The UPS Store locations. “We are honored by this recognition and look forward to continuing our relationship to help grow both our businesses as well as support the small business community.”
Companies nominated for the Mail Innovation Award have demonstrated creativity by finding new ways to use the mail to drive significant business results and mail growth. Since the start of the relationship in September 2011, MBE and U.S. Postal Service have worked together to educate The UPS Store franchise owners on the process as well as how best to position the program to small businesses in their communities. The UPS Store dedicated October 2011 as Every Door Direct Mail Month, promoting the direct mail product to its network of franchised small business owners as well as their customers.
“In addition to providing this service to their small business customers, our franchisees have used Every Door Direct Mail to market their own businesses,” added Mathis. “And they’ve seen results, attracting and retaining small business owners in their communities.”
In addition to professional printing services, The UPS Store network offers a variety of services to help with the logistics of running a small business including mailboxes with a real street address, packing and shipping services and notary services.
To find your neighborhood The UPS Store location, please visit www.theupsstore.com, or on-the-go customers can visit m.theupsstore.com.
About The UPS Store and Mail Boxes Etc. ®
With approximately 4,700 locations in the U.S., Puerto Rico and Canada, The UPS Store and Mail Boxes Etc. ® network comprises the world’s largest franchise system of retail shipping, postal, printing and business service centers. In the U.S., The UPS Store locations are independently owned and operated by licensed franchisees of Mail Boxes Etc., Inc., a subsidiary of UPS(NYSE:UPS). In Canada, locations are independently owned and operated by licensed franchisees of master licensee MBEC Communications, L.P. Services, pricing and hours of operation may vary by location. For additional information on The UPS Store, including information on franchise opportunities for opening a The UPS Store location, visit www.theupsstore.com.