Starwood Preferred Guest and Westin Hotels Serve Members Memorable Experiences at the 2012 US Open
SPG Offers Access Like No Other Through ‘GAME ON with SPG’ at the US Open.
STAMFORD, Conn. - August 7, 2012 - (BUSINESS WIRE) - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced its award-winning Starwood Preferred Guest (SPG) program is offering its members unparalleled access to the 2012 US Open, taking place from Monday August 27, through Sunday, Sept. 9 at the USTA Billie Jean King National Tennis Center in Flushing, Queens. Starting today SPG members can bid Starpoints® at spg.com/moments for a number of memorable experiences including a private tennis clinic with two-time US Open men’s singles champion Andre Agassi, courtside tickets to matches in both the Arthur Ashe and Louis Armstrong Stadiums, access to SPG’s premium luxury suite located in Arthur Ashe Stadium, access to Arthur Ashe Kids’ Day as well as behind-the-scenes tours.
Perfect Your Shot with Andre Agassi
Among the most coveted experiences SPG is hosting will be the opportunity to attend a private tennis clinic with tennis legend Andre Agassi. Members will spend one hour playing at the USTA Billie Jean King National Tennis Center with the Hall-of-Fame tennis player, followed by a photo and autograph session. Immediately after the clinic, members will retreat to the SPG Luxury Suite in Arthur Ashe Stadium to watch the men's semifinal matches.
“Through our partnership with the USTA, we have the ability to create once-in-a-lifetime experiences, hospitality and surprise and delight opportunities for our SPG Members at the US Open – the highest-attended annual sporting event in the world,” said Mark Vondrasek, Senior Vice President, Distribution, Loyalty & Partnership Marketing. “Our enhanced presence at the US Open illustrates how SPG strives to continue to deliver unique moments for our members tapping into their passion for sports.”
More Premium US Open Experiences Now Available at spg.com/Moments
SPG members can transform Starpoints into a variety of exclusive US Open experiences through the SPG Moments program. Pairs of tickets to watch the action from the SPG luxury suite in Arthur Ashe Stadium can be claimed for 35,000 Starpoints. In addition, bidding starts at just 1,000 Starpoints for a SPG tennis clinic with Andre Agassi, a US Open broadcast box and press room tour, behind-the-scenes Arthur Ashe Stadium tours and much more.
The groundbreaking SPG Moments program launched in 2007, and since then thousands of members have transformed their Starpoints into extraordinary lifestyle events. SPG members have gained insider access to red carpet movie premieres, live concerts by top artists, championship sporting events, private dinners with world-renowned chefs, and, clinics taught by PGA TOUR professionals.
For the full range of SPG Moments at the US Open visit spg.com/moments.
Experiences for Everyone at the US Open
Everyone can visit the Starwood Preferred Guest booth at the US Open, located near the South Gate, to immerse themselves in an interactive digital experience and enter to win free nights and a week-long vacation at the destination of their choice.
In addition, tennis fans arriving by subway can enjoy an SPG-sponsored pedi cab ride on the boardwalk right to the entrance of the US Open
Westin Hotels at the US Open
Westin Hotels also remains an official sponsor of the US Open in 2012, and is a presenting sponsor of US Open Live on USOpen.org, the official website of the US Open. Westin will also be giving away free Heavenly Beds at several sessions throughout the tournament to lucky fans.
About Starwood Preferred Guest
The SPG program’s breakthrough policy of No Blackout Dates at the world’s most sought-after collection of hotels reinvented the hospitality loyalty program when it launched in 1999. By creating a program centered on its members, SPG has developed the most passionate and knowledgeable membership base in the hotel loyalty space. Through its use of new technologies and innovative channels such as SPG.com, SPG.com/stayconnected, SPG.com/flights and others, SPG continues to innovate and lead the industry. By offering No Blackouts on standard rooms at more than 1,000 hotels and resorts in nearly 100 countries, No Blackouts on hundreds of airlines, the introduction of Your24 and SPG Lifetime, and unparalleled experiences available through SPG Moments at spg.com/moments, the program has proven to be a big draw for the world’s most frequent travelers, and a significant competitive advantage for Starwood. For more information about Starwood Preferred Guest please visit SPG.com.
About Westin Hotels & Resorts
Westin Hotels & Resorts offers innovative programs that transform every aspect of a stay into a revitalizing experience. All Westin signature services – like the Heavenly Bed, delicious SuperFoods and WestinWORKOUT fitness studio – have been designed with the guests’ well-being in mind. Westin hotels, with more than 186 hotels and resorts in nearly 40 countries and territories, is owned by Starwood Hotels & Resorts Worldwide, Inc. Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,112 properties in nearly 100 countries and 154,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.westin.com
The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level—from local communities to the highest level of the professional game. A not-for-profit organization with more than 785,000 members, the USTA invests 100 percent of its proceeds into growing the sport of tennis. It owns and operates the US Open, the highest-attended annual sporting event in the world, and launched the Emirates Airline US Open Series linking 10 summer tournaments to the US Open. In addition, it owns approximately 90 USTA Pro Circuit events throughout the U.S, and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA philanthropic entity, USTA Serves, provides grants and scholarships and helps underserved youth and people with disabilities. For more information on the USTA, log on to usta.com, “like” the official Facebook page facebook.com/usta or follow @usta on Twitter.
(Note: This press release contains forward-looking statements within the meaning of federal securities regulations. Forward-looking statements are not guarantees of future performance or events and involve risks and uncertainties and other factors that may cause actual results or events to differ materially from those anticipated at the time the forward-looking statements are made. These risks and uncertainties are presented in detail in our filings with the Securities and Exchange Commission. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be attained or that results and events will not materially differ. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.)