Too Cool T-shirt Quilts® Opens First Franchise in Clearwater, Fla.
Established Michigan Business Creates a Pattern for Quilt-Making Success
February 26, 2013 // Franchising.com // CHARLOTTE, Mich. - Too Cool T-shirt Quilts® (http://www.toocooltshirtquilts.com), founded by entrepreneur Andrea Funk in rural Charlotte, Mich., has been growing 25-30 percent annually for the past 20 years. Producing high-quality, uniquely handcrafted T-shirt quilts, this woman-owned company has consistently created great jobs for the local economy and met a steady demand for a truly “Made in the U.S.A.” novelty. Funk’s company made a record 911 quilts last year, and now she’s doing something that’s practically unheard of in today’s craft industry: she’s franchising her business with the first location now open in Clearwater, Fla. (http://toocooltshirtquilts.com/too-cool-clearwater)
“I’m thrilled to announce that the first-ever Too Cool T-shirt Quilts franchise is already off to a great start, thanks to the ownership of its talented partners, Janet Morton and Bob Carrier,” Funk says. “They have the necessary equipment plus a strong background in quilting and other art mediums, making them the ideal owners for a craft company that delivers a very personalized approach to T-shirt quilts.”
Unlike its “competitors,” which take a cookie-cutter approach to producing T-shirt quilts; Too Cool T-shirt Quilts creates a one-of-a-kind piece of artwork for each of its customers. No two quilts are alike. All quilts are very soft and free of sashing and iron-on stabilizers (http://toocooltshirtquilts.com/), and their blocks are cut, individually quilted and sewn in various sizes. A great way to capture memories in one snuggly, warm, colorful place; customized quilts are popular gifts for high school graduation, birthdays, weddings, college and more.
“T-shirts are the billboards of our lives,” Funk comments. “They tell everyone what we do, what we like, what we believe, and who we are. They have meaning and are a huge part of our society, too. We receive orders for quilts that capture anything and everything, from a hodgepodge of someone’s personal experiences to something with a more specific theme, such as their favorite sports, causes, sorority or travels.”
Considering that Too Cool T-shirt Quilts are handmade in an intimate business environment that supports the craft culture and good jobs, the T-shirt quilts come at a premium price. The cost for the quilts, even in tough economic times, however, has not prevented the company’s success or growth of the product’s reputation.
“You definitely get what you pay for,” Funk says. “Our customers don’t mind paying a little more for a quilt that’s superior in terms of construction, materials and aesthetics. In fact, business is booming, so much so that the franchise is my solution to sustaining its success. As we expand, we are not only growing a company and its brand, but generating new jobs and building an appreciation for the craft, too.”
For franchise opportunities or more information, visit http://toocooltshirtquilts.com/.
Owner/President, Too Cool T-shirt Quilts