Caliburger Expands in China

Two New CaliBurger Restaurants Opening In Guangzhou And Nanjing Road, Shanghai

March 21, 2013 // Franchising.com // Shanghai, China – CaliBurger announced today that it will open two new restaurants in China. The new restaurants will feature a new interior design and incorporate advanced technologies to create a unique dining experience. CaliBurger customers in Shanghai and Guangzhou will be able to enjoy a taste of “Cali’s” best hamburgers and chicken sandwiches in an environment that looks, smells, and feels like California.

In May, CaliBurger will open at the Seasons Mall, No. 85 HuaCheng Blvd, TianHe District. The choice to open a location in this 920,000 square meter flagship luxury shopping center in the heart of Guangzhou’s most prominent central business district represents CaliBurger's continued strategy to position itself as a more premium fast food brand. "We are pleased to expand outside of Shanghai into South China," said Charles Liao, CEO of CaliBurger China. "With over 10M people, Guangzhou is the third largest city in China.”

Shortly after the CaliBurger opening in Guangzhou, CaliBurger will open another restaurant in Shanghai on Nanjing Road. “Nanjing Road is one of the most heavily traveled streets in China,” remarked Mr. Liao. “Positioned across the street from the famous Jing’an Temple tourist destination, this restaurant will serve as our flagship location for Shanghai.”

CaliBurger intends to open a dozen new restaurants in China over the next 18 months and is also planning restaurant openings in the Middle East and United States in 2013.

About CaliBurger

CaliBurger was established by a passionate group of entrepreneurs from California who set out to bring the finest and freshest “Cali” inspired burgers and chicken sandwiches to the rest of the world. CaliBurger’s products feature 100% lean grass-fed beef, buns baked fresh, top-grade chicken, hand-selected vegetables, zero trans-fat oils, sauces made in house, and hand-mixed shakes. Our made-to-order meals are always prepared in open kitchens, and our restaurants incorporate advanced technologies to create a unique dining experience. CaliBurger customers can enjoy a taste of California in an environment that looks, smells, and feels like California. For more information, please visit www.CaliBurgerintl.com.

Contact:

John Miller
jmiller@caliburgergroup.com

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Lightbridge Academy
Lightbridge Academy has a way of making parents and children feel like they’re special. Here, they are surrounded by a Circle of Care that’s more...
Hungry Howie's Pizza
Hungry Howie's is currently EXPANDING! Top Markets are available for single or multiple unit development. Get the EDGE over the competition with...
Roy Rogers Family Restaurants
There is no single factor that accounts for the powerful appeal of the Roy Rogers concept.
Spavia Day Spa
The Spavia Day Spa business model is built around 10 years of experience, giving you the tools and support you need to accomplish your personal and...
Dental Fix
Dental Fix franchise owners repair dental handpieces (drills) and equipment on-site. We are revolutionizing the dental service industry by delivering...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)