Heading West: Uncle Maddio’s Pizza Joint Serves Up Fresh, New Experience
Denver Franchisee to Open Fast Casual Restaurants in Colorado
February 04, 2014 // Franchising.com // ATLANTA - Fast and fresh pizza will soon be on the menu as Uncle Maddio's Pizza Joint makes its debut in Colorado. Denver resident James Smethie plans to bring the original create-your-own pizza concept to Denver, Fort Collins and Colorado Springs.
Smethie is a long-time Colorado resident and graduated from Colorado State. He learned of the top franchise from his cousin Stewart Geyer, an investor and Texas franchise owner of the brand. While his background is mostly in retail, he knew that the concept would be a winner for Colorado.
"We researched other chains, but fell in love with the philosophy and mindset," said Smethie.
"Uncle Maddio's is unique because it allows customers to come in and get exactly what they want without spending too much time or money."
While pizza is a popular choice for many, choosing toppings that everyone likes can be a challenge. From the vegetarian to the meat lover, one pizza can't deliver it all. At Uncle Maddio's everyone can have their own personal pizza prepared before them.
Known as "fast casual" in the restaurant industry, the format of Uncle Maddio's translates to 9-inch individual, Medium or Large pizzas, topped with the freshest ingredients chosen by guests and baked in less than six minutes for $6.99. The restaurant chain is driving a new pizza trend by catering to customers' expectations for great tasting, reasonably priced, and personalized pizza with high quality ingredients.
Led by one of the founders of Moe's Southwest Grill, restaurant pioneer Matt Andrew's entrepreneurial spirit led him to cook up the customized pizza restaurant.
"We're looking forward to expanding into Colorado and are glad to have someone with deep roots in the community on board," said Andrew. "Since 2009, we've perfected our service model and bring together the freshest ingredients that take pizza, salads and paninis to the next level right before our guests' eyes. We're proud that we've been the originator of fast casual pizza and are excited to offer this new, fresh experience to customers in Colorado."
Smethie was very impressed with what matters most when it comes to creating the ultimate experience for customers: the food.
"Many people are increasingly health-conscious or may have dietary restriction. Uncle Maddio's expansive menu really brings a fresh take on one of America's most popular and beloved foods," added Smethie. "You can be as healthy or indulgent as you want. With a focus on quality and variety, we're able to offer five million choices and something for everyone."
The fun begins when guests choose one of three crusts, including gluten-free and whole wheat options. They then have the choice of 48 toppings including six sauces, hormone-free chicken, fresh local vegetables, Daiya vegan cheese and organic greens.
The menu also features create-your-own salads with a vast variety of crisp garden-fresh vegetables, as well as a menu full of signature salads such as Tuscan Antipasto, Orchard Chicken Salad, and Santa Fe. Toasted panini sandwiches, including choice creations such as Maddio's Steak and Cheese, Basil Chicken, Tuscan Meatball, Turkey Bacon Cheddar and more.
Uncle Maddio's has proven to be one of the fastest growing fast casual pizza concepts. In addition to the latest locations in Colorado, the franchise group is expanding with 165 units in development. Key expansion markets include Georgia, Alabama, Florida, Kentucky, North Carolina, South Carolina, Texas, Tennessee, Virginia, and Washington, D.C.
For more information on Uncle Maddio's Pizza Joint, visit www.unclemaddios.com. Interested franchisees can visit www.unclemaddios.com/franchise-info/ or contact Roger Wagerman at firstname.lastname@example.org.
About Uncle Maddio's Pizza Joint
Celebrating its 5th year, Uncle Maddio's Pizza Joint is the original create-your-own fast casual pizza restaurant. Operating 18 restaurants in six states, Uncle Maddio's is the fastest growing fast casual pizza brand in the US, with an additional 35 franchise restaurants in development for 2014, and 165 units committed through its franchisee network. Uncle Maddio's pizzas are completely customizable, made-to-order, and served up in just six minutes for under $7. Uncle Maddio's offers four pizza sizes, three types of crusts, including gluten-free, six sauces, and 48 fresh toppings, many vegan, organic, and hormone-free. The freshest and largest menu in the category, Uncle Maddio's also serves toasted paninis and gourmet salads -- all prepared with locally sourced ingredients and salad dressings that are made daily. Based in Atlanta, Uncle Maddio's management team has 50 years combined experienced in the fast casual category. Uncle Maddio's has targeted Georgia, Alabama, Florida, Louisiana, Mississippi, Arkansas, Kentucky, North Carolina, South Carolina, Texas, Colorado, Tennessee, and Virginia.
SOURCE Uncle Maddio's Pizza
Ellen Weaver Hartman
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