Dental Fix Helps Franchise Owners Achieve Success Through Smart Training
March 26, 2014 // Franchising.com // Davie, Florida - Success usually comes at a price: It's called hard work. With the right tools, motivation and strong dedication to the job, a business can grow to the next level. However, when it comes to franchising, this formula requires an additional element - training.
More than providing knowledge and skills, smart training - which allows the franchisee to achieve greatness- consists of teaching franchisees how to run a business in the real world. As in life, there are no magic formulas that can be learned to deal with every potential scenario entrepreneurs might face. Most of time, they will have to figure it out along the way.
"At Dental Fix, we teach concepts," says Matt Lau, Director of Training for Dental Fix. "If you understand the logic behind a particular piece of equipment - how it works - then you can service or repair any machine, no matter the brand. The same applies to the non-technical aspect of the business."
A mobile dental equipment and handpiece repair company, Dental Fix has revolutionized the dental service industry by delivering high-quality and immediate service to dental practices throughout the U.S. and Canada. Each Dental Fix professional is equipped with a state-of-the-art mobile service center - the largest mobile inventory in the industry - and provides much-needed support to local dental practices in their markets.
Dental Fix's franchise system has proven to be a very successful one. Since its creation in 2009, it has sold over 125 franchises and established a presence in more than 80 territories in North America.
Since franchise owners come from diverse backgrounds- from regional sales managers to financial advisors- a very comprehensive training program had to be set in place, combining classroom sessions, hands-on experience, webinars and a large collection of videos.
The training program looks to not only present relevant and useful information to franchisees about running a mobile center, but also to instill confidence, boost business performance, minimize the risk of errors and ultimately help them grow as owners.
The pre-training phase consists of a series of webinars, which address the business-side of launching and operating a Dental Fix franchise, including setting up merchant service accounts, applying for business licenses, and insurance coverage, among other things.
The headquarters training covers all the technical aspects of equipment repair, starting with rebuilding handpieces. Dental Fix's training facility contains actual dental offices with all the necessary equipment and tools to train future operators.
The third phase is called Apprentice Week, in which franchisees spend a week with one of Dental Fix's training vans learning about the day-to-day operations and how to efficiently run the business.
The final phase of the training program takes place in the franchise owners territory during Launch Week. It focuses primarily on marketing and sales.
"Building a successful franchise business requires a mixed bag of skills and abilities," says Andy Cohen, Director of Marketing for Dental Fix. "Even with good branding, solid reputation and great support, you still need to be personable, confident and feel comfortable building relationships and selling your services."
Dental Fix has developed, as part of its training program, an eight-step process that helps franchisees handle cold and warm calls, as well as face-to-face interactions with dentists.
"This is one the most challenging parts of the business," adds Cohen."By following our process, franchisees don't have to become salespersons per se, yet are able to develop relationships and obtain opportunities during their visits to dental offices."
Because a good technician is always learning, Dental Fix also features a 10-week post-training program, which gives additional support on the business-side. Manufacturer training is also available.
Management training is not required because Dental Fix offers franchisees a strong support system that includes collecting on invoices from repairs and services, handling accounting needs, routing calls from dental offices, and assisting with customer service.
"Even though the training program follows a standard agenda and formal lesson plans, we provide a fluid environment for teaching and learning," says Lau. "As health care technology continues to evolve and medical equipment becomes more complex, we are constantly improving the classes and the practice exercises by introducing new content, new products and new skills."
"In addition, we constantly look back to franchisees and their performance after launching their mobile centers," adds Paul Sost, Director of Operations and Ongoing Training. "This helps us determine what works and what doesn't. We then modify the training program accordingly to try to correct where we are failing our franchisees. Daily exams and exit surveys are also used to assess the overall effectiveness of our program."
A smart training program sets franchisees off on the right foot. By the time the program has been completed, they know how to swim on their own and have acquired the necessary instincts to not only survive, but actually thrive.
"We want our technicians to be the best out there. We want them to keep learning and growing as professionals," concludes Sost. "Our training program truly prepares them for the real world."
Go here: [https://www.youtube.com/watch?v=OX3pdgm1Ao4] to learn more about the Dental Fix franchise opportunity .
About Dental Fix
The Florida based Dental Fix Franchise Company is revolutionizing the dental service industry by delivering immediate on-site hand piece repairs and equipment service and sales, through a dedicated mobile network of highly trained and successful industry professionals. The company currently has 84 territories open and operating.
SOURCE Dental Fix
Vice President of Franchise Sales
4380 Oakes Road Suite #814
Davie, Florida 33314