College Student Wins National Taco John's Social Media Contest

June 25, 2014 // Franchising.com // College Student Wins National Taco John's® Social Media Contest Chris Winter didn't think it was possible to win but now, thanks to the Taco John's® Mission:Pawsible app he is the owner of an Xbox® One, Beats by Dr. Dre® Studio Headphones, 16GB Wi-Fi –enabled iPad Air™, 16GB iPod touch®, Chester t-shirt, $35 worth of Taco John's gift cards and various other prizes and coupons.

"I jokingly told everyone I was going to win from the very beginning." Says Winter, a Junior at Saint Cloud University. "I never thought that anyone actually wins in contests like these and now I have so many prizes I don't even know what I'll do with all of them."

The Taco John's® Mission:Pawsible application for mobile devices was created to raise awareness of the Flamin' Hot® Cheetos® Burrito, a new menu item available for a limited time at the Mexican quick service restaurant. Users were encouraged to download the free app and participate in missions in order to earn points. The missions involved picture, video and art submissions with Taco John's® locations or food. Users could also complete a virtual scratch-off to earn Taco John's® coupons for free food.

"I had so much fun completing the missions but the hardest mission was when I had to eat Taco John's® inside of a Taco Bell® …I could sense some tension." Says Winter. "I love Taco John's® and am so excited my hard work paid off".

There are currently over 9,000 downloads of the Mission:Pawsible app. With 3 challenges a day for 55 days and 3 weekly challenges for 9 weeks, Winter was the first to reach 3,000 points. He also completed a total of 192 missions. After each completed daily and weekly missions, users could "brag" on Facebook or Twitter about submitting and earn an additional 2 points.

Apple® is not a participant in or sponsor of this promotion.

About the Flamin' Hot® Cheetos® Burrito

Taco John's® is teaming up with PepsiCo's Frito-Lay division for the Flamin' Hot® Cheetos® Burrito. The burrito combines spicy chorizo sausage, jalapeno slices, bold nacho cheese and chile de arbol salsa with the crunch of Flamin' Hot® Cheetos® snacks all inside a fiery tortilla.

About Taco John's®

Taco John's® operates and franchises over 400 quick-service restaurants in 25 states. Privately owned, the business opened its first restaurant in 1969 in Cheyenne. Taco John's® prides itself on serving generous portions, menu items prepared fresh to your order, high quality ingredients and special recipes, seasonings and sauces. For more information, visit www.tacojohns.com.

SOURCE Taco John's®

Contact:

Renée Middleton
Vice President for Marketing Taco John's®
1-800-854-0819 ext. 143
RMiddleton@tacojohns.com

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Sbarro, LLC
An award-winning franchise company, Sbarro is known for selling XL NY pizza by the slice with dough made in-house daily & 100% Whole Milk...
Launch Trampoline Park
Launch Trampoline Park is an indoor sports and entertainment facility featuring interconnected trampolines that form a giant jumping surface. Our...
CycleBar®
CycleBar®, the only luxury boutique fitness franchise in the market today. CycleBar® unites you with riders of all ages and fitness levels by...
Anytime Fitness
Align with the world leader in fitness. Recurring-revenue business model, multi-club ownership potential. Don’t just join a franchise, join a...
California Tortilla
Food that's built to impress. For a restaurant that's built to perform. For a franchise that's built to grow. The California Tortilla concept is...
Share This Page

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.