KANSAS CITY, Mo. - (BUSINESS WIRE) - June 30, 2014 - Whether it's sweat-soaked palms, jittery feet or an elevated heartbeat, a new survey* from Applebee's® – America's favorite neighborhood grill and bar – reveals 50 percent of millennials experience symptoms of anxiety when ordering at a restaurant.
It should come as no surprise, then, that 6 in 10 millennial men and nearly half (46%) of millennial women routinely ask their servers for more time or jump at the opportunity to order last.
To tackle this dining dilemma, Applebee's Take Two – now available for a limited time – gives Guests the power to pair any two selections from the Applebee's Taste of Summer menu, starting at $10.99.
"With Take Two, Applebee's is the cure for all of us – myself included – who can't bear to choose between our cravings," said Peter Czizek, Applebee's Vice President of Culinary and Menu Strategy. "We're solving that problem for our Guests by offering two delicious dishes, handcrafted with the best flavors that summer has to offer, on one plate."
Take Two menu selections include:
With two fresh, seasonal flavors on one plate, Take Two may even help millennials make new friends: According to the survey, nearly 80 percent of young people also consider sharing a "turn on," which could mean more sampling from around the table this summer.
In the spirit of summer, Applebee's Guests nationwide can now order a value-priced Pabst Blue Ribbon® (PBR) for a chance to win PBR gear through Pabst's 100 Days of Summer promotion. Through the new Applebee's Tap Room mobile SMS program, Guests also can receive instant access to great food and drink specials all summer long.
Applebee's is the world's largest casual dining chain, with approximately 2,000 locations in 49 states, 16 countries and one U.S. territory. Based in Kansas City, Missouri, Applebee's takes pride in providing a welcoming, neighborhood environment where everyone can enjoy the dining experience. Applebee's Neighborhood Grill & Bar® restaurants are franchised or operated by DineEquity's wholly-owned subsidiary, Applebee's International, Inc. and its affiliates.
*Results gathered from a survey of 2090 adults conducted for Applebee's by Toluna, a leading market research firm. Millennials defined as respondents ages 18-29. Margin of error =/- 3.1%.