Orange Leaf Frozen Yogurt Spices Up Fall With New Cinnamon Roll Froyo

Flavor Inspired by Warm, Melty Pastries

Oklahoma City - Sept. 30, 2014 – As part of its "Year of the Flavor" campaign, Orange Leaf Frozen Yogurt, America's fastest growing frozen yogurt concept[1], is introducing its new sweet and spiced Cinnamon Roll froyo flavor for a limited time during the month of October. The flavor will be available at participating Orange Leaf locations across the country until Oct. 28.

Cinnamon, one of the world's oldest[2] spices, is a main ingredient in the gooey, rich pastries that were first created in Sweden and are the inspiration for Orange Leaf's newest fall flavor. Orange Leaf's Cinnamon Roll froyo can be enjoyed in store with or without warm icing as a topping at participating locations or packed in a To-Go pint and shared with others on World Cinnamon Roll Day (Oct. 4), World Teacher's Day (Oct. 5), or Sweetest Day (Oct. 18).

As with all other Orange Leaf flavors, customers are invited to invent their own froyo combinations with the new Cinnamon Roll flavor by mixing, swirling, dividing or building the frozen yogurt with any combination of fruit, nuts, candy and other healthy or decadent treats from the do-it-yourself toppings bar. This also allows customers to control their portion size and nutritional value to fit their dietary needs and taste preferences. To inspire customers' creations, Orange Leaf suggests the following "recipe" idea that customers can make at Orange Leaf stores:

The Ultimate Cinnamon Roll: top new Cinnamon Roll froyo with pieces of baked cinnamon rolls and sprinkle with a touch of cinnamon. Drizzle with warm icing.

The new Cinnamon Roll froyo joins the ranks of other Orange Leaf "Year of the Flavor" flavors such as Salted Caramel, Chocolate made with Ghirardelli®, Pistachio, Banana, Pink Lemonade and Blackberry Greek. Customers become the chef when creating their own froyo treats, choosing from their local store's customer-driven selection of 16 flavors, taken from the menu of 70-plus flavors. These flavors include no-sugar-added, gluten-free, dairy-free and vegan alternatives. These flavors are blended in proprietary machines that create a richer and creamier product than other frozen yogurt brands.

Orange Leaf customers can check their local store's web page, or download Orange Leaf's

iPhone or Android app, to check the other flavors available at stores in October before they visit.

About Orange Leaf Frozen Yogurt

Orange Leaf Frozen Yogurt is a self-serve, choose-your-own-toppings frozen dessert franchisewith more than 300 locations in the U.S. and Australia. Orange Leaf offers a multitude of delicious traditional and original flavors, including no-sugar-added, gluten-free, and dairy-free and vegan alternatives. Customized with a generous selection of do-it-yourself toppings, Orange Leaf provides an innocent indulgence, "self served" in a stimulating atmosphere. In 2014, Orange Leaf was recognized for its growth by top media and institutions including Entrepreneur (ranked Orange Leaf as one of the top three new franchises), Inc. (listed the company on its annual Inc. 5000 which ranks the nation's fastest-growing private companies), Nation's Restaurant News (ranked Orange Leaf 8th on its "Next 20" list of top 20 chains in America that are on the rise) and Technomic (ranked the company as one of the top five fastest-growing chains). Orange Leaf's pro-franchisee culture offers some of the lowest fees in the industry and encourages owners to become a part of their communities. For more information, visit the company's website, "like" Orange Leaf Yogurt on Facebook, or follow on Twitter, Instagram or Pinterest.

[1] IBISWorld Industry Report "Frozen Yogurt Stores in the US," Nov. 2013

[2] History.com "Cinnamon's Spicy History," Oct. 2013

SOURCE Orange Leaf Frozen Yogurt

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