Value Place Enters Minneapolis/St. Paul Market with Three New Hotels
Value Place and United Development Solutions Enter Multi-Unit Agreement
WICHITA, Kan - December 03, 2014 - (BUSINESS WIRE) - Value Place, the nation’s largest economy, extended-stay hotel brand, has entered into an agreement with Minnesota-based United Development Solutions for the immediate development of three Value Place hotels in the greater Minneapolis market. The first three Value Place properties will be developed in Fridley, Burnsville, and Mendota Heights, Minnesota. United Development Solutions and Value Place will work to develop the full potential of the market with the possibility of building six or seven additional properties within the next 36 months.
"United Development Solutions is a great franchise partner for Value Place as we continue to expand our national footprint in the North Central region of the United States," said Ron Burgett, Executive Vice President of Franchise Development at Value Place. "Working with developers who understand the return on investment potential of our simplified operations model is vital to our mutual success. We could not be more thrilled to have United Development Solutions join our franchisee family."
United Development Solutions has a strong focus on commercial real estate development. The company has developed numerous hotel and mixed-use projects in a five-state area surrounding Minnesota.
"Value Place has a proven track record of opening hotels, as well as the experience and expertise to help us meet our aggressive development goals for metro Minneapolis," says Troy Hoekstra, partner of United Development Solutions. "Adding an extended-stay lodging concept to our portfolio was the perfect complement to our current assets, while at the same time maintaining our targeted return on investment for our partners."
"We are excited about the progress we have seen with our strategy to increase brand awareness and grow in major markets," said Bruce Haase, CEO of Value Place. "We have entered two major metro markets in two weeks and we are experiencing some very positive momentum."
With nearly 200 hotels open in 32 states, Value Place has emerged as a leader in the extended-stay segment. The brand continues to garner national recognition, and was recently named by Forbes magazine as the top hotel franchise in the U.S., one of 2014’s Top 500 Franchises by Entrepreneur Magazine, as well as one of Franchise Business Review’s Top 50 Franchises for four consecutive years. For more information about franchise opportunities visit www.ValuePlace.com/Franchise or call 866-645-3726.
About Value Place
Value Place is the nation’s largest economy extended-stay hotel brand with nearly 200 hotels located in 32 states. The company owns 81 of the properties and provides management services for both company- and franchise-owned locations. Featuring remarkably affordable weekly rates, rigorous cleanliness standards and secure short-term lodging, the brand delivers an unparalleled commitment to the comfort, privacy, and peace of mind of each guest. For more information, contact Value Place at (316) 631-1370 or visit ValuePlace.com.
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