Uncle Maddio's Pizza Joint to Launch New IT Strategy
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Uncle Maddio's Pizza Joint to Launch New IT Strategy

With Easy Ordering, Cloud-based Security and Loyalty Integration

December 17, 2014 // Franchising.com // (ATLANTA, GA) - Uncle Maddio's Pizza Joint will launch a new IT strategy that will improve customer engagement and franchisee satisfaction. Rolling out in the first quarter of 2015, the fast casual, create-your-own pizza concept will offer customers the latest way to connect with online and mobile ordering options. This added convenience is projected to drive more customers to the stores, and the enhanced loyalty program will bring them back.

Uncle Maddio's is also committed to the protection of sensitive customer information. The new secure, tokenization payment method will lower the risks to customers, and lower the expenses associated with PCI compliance for the franchisee. The system is "all-in-one" and fully integrated so the Loyalty Program, POS and Online Ordering communicate as one system keeping the service smooth and efficient. The Loyalty Program is fully customizable and flexible so customers can redeem rewards according to their individual preferences. Upon completion of the launch, the new system will be set up to handle various payment forms including the new Apple Pay.

"We have been testing the new system for months and are pleased with how easy it is to use and how seamlessly it integrates within our restaurants," said Scott Goodrich, Uncle Maddio's Senior VP of Operations and Franchisee Support. "The new POS system will streamline all of our processes creating cost savings for our franchisees, as well as a better ordering experience for our guests."

Online Ordering will be simple and convenient, providing access from the Uncle Maddio's website and from customer's mobile devices. The complete order history for each customer will be available as they log in, as well as messaging from our corporate office for such things as LTO's and customer surveys. With the fully integrated system, the franchise will be able to promote their Loyalty Program through the Online Ordering process, making the customer experience seamless and streamlined.

For more information on Uncle Maddio's Pizza Joint, visit www.unclemaddios.com. Interested franchisees can visit www.unclemaddios.com/franchise-info/ or contact Roger Wagerman at roger@unclemaddios.com.

About Uncle Maddio's Pizza Joint

With more than 1,000 Pizza Makers making more than 2,000,000 gourmet pizzas a year, Uncle Maddio's Pizza Joint is category leader of the create-your-own premium fast casual pizza restaurants. Operating 29 locations in 12 states, Uncle Maddio's will open 10 restaurants this year, earning a 200 percent growth rate in 2013, 2014 and projected 2015, with more than 225 units in development. Uncle Maddio's pizzas are customizable, made-to-order, and served up fast for under $7. With four pizza sizes; three types of crusts, including gluten-free; six sauces and 48 fresh toppings, many vegan, organic, and hormone-free, Uncle Maddio's has the freshest and largest menu in the category. The restaurant's unique fast bake ovens offer the most throughput in the industry and can produce 200 pizzas per hour. Uncle Maddio's also serves toasted paninis and gourmet salads - all prepared with locally sourced ingredients (when available) and salad dressings and 30 other menu items that are made on-site daily. Uncle Maddio's 'Served with Love' philosophy and restaurant is for everyone -children and families, college students, the young and the young at heart - and serves the guests and communities it is a part of. Based in Atlanta, the Uncle Maddio's management team has 50 years combined experienced in the fast casual category. Markets are available nationwide for franchise partner development including Florida, Ohio, and Massachusetts.

Media Contact: Ellen Hartman (678) 399-3335, ellen@hartmanpr.com



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