Good Times to Introduce All-Natural Bacon
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Good Times to Introduce All-Natural Bacon

Completes the All-Natural Protein Platform; No Added Nitrates, Antibiotic Free, Humanely Raised

GOLDEN, Colo. - March 31, 2015 - (BUSINESS WIRE) - Good Times Restaurants Inc. (NASDAQ: GTIM), operator of Good Times Burgers & Frozen Custard, a regional quick-service restaurant chain focused on fresh, high quality, all-natural products, today announced that it is introducing all natural, nitrate free bacon system-wide in all of its Good Times restaurants in April. The bacon has no added nitrates or hormones, is antibiotic free and meets standards for the humane treatment and raising of the animals.

Nick Biegel, Director of Product Development, said, “Our all natural brand positioning has helped propel dramatic sales increases at Good Times over the last three years. We continue to take a ‘better food stand’ with our brand and are working to transform the way that people view the quality of food available within the fast food segment. The introduction of all natural bacon augments our fresh, all-natural Angus beef and our all natural, hand breaded chicken and completes the portfolio of our all natural proteins at Good Times. More and more consumers are focusing on where their food comes from and any products that come from humanely raised animals without added hormones, antibiotics or steroids are becoming increasingly important. We hear time and again from customers that Good Times is the only fast food they will eat. While other concepts may have a limited commitment to all natural products, we have staked a larger claim and position in the industry with our all natural positioning combined with unique flavor profiles throughout our menu – the best of both worlds.”

The Company reported that it will take a small price increase to cover the increased costs of the all-natural bacon. Biegel added, “As a smaller regional chain, we are able to access the supply chain without having to charge a super-premium price for truly all natural products. This move continues to anchor Good Times’ fresh, all natural, handcrafted brand position as the quality alternative to other quick service restaurant concepts.”

Good Times has a long history of all natural product sourcing. The chain began using all natural beef in 2004 and all natural chicken in 2013.

About Good Times Restaurants Inc.

Good Times Restaurants Inc. (GTIM) operates Good Times Burgers & Frozen Custard, a regional chain of quick service restaurants located primarily in Colorado, in its wholly owned subsidiary, Good Times Drive Thru Inc. Good Times provides a menu of high quality all natural hamburgers, 100% all natural chicken tenderloins, fresh frozen custard, fresh cut fries, fresh lemonades and other unique offerings. Good Times currently operates and franchises 37 restaurants.

GTIM owns and operates Bad Daddy’s Burger Bar restaurants as a licensee through its wholly owned subsidiary, BD of Colorado LLC and plans to franchise Bad Daddy’s Burger Bar restaurants through its 48% ownership of Bad Daddy’s Franchise Development LLC. Bad Daddy’s Burger Bar is a full service, upscale, “small box” restaurant concept featuring a chef driven menu of gourmet signature burgers, chopped salads, appetizers and sandwiches with a full bar and a focus on a selection of craft microbrew beers in a high energy atmosphere that appeals to a broad consumer base.

Good Times Forward Looking Statements: This press release contains forward looking statements within the meaning of federal securities laws. The words “intend,” “may,” “believe,” “will,” “should,” “anticipate,” “expect,” “seek” and similar expressions are intended to identify forward looking statements. These statements involve known and unknown risks, which may cause the Company’s actual results to differ materially from results expressed or implied by the forward looking statements. These risks include such factors as the uncertain nature of current restaurant development plans and the ability to implement those plans, delays in developing and opening new restaurants because of weather, local permitting or other reasons, increased competition, cost increases or shortages in raw food products, and other matters discussed under the “Risk Factors” section of Good Times’ Annual Report on Form 10-K for the fiscal year ended September 30, 2014 filed with the SEC. Although Good Times may from time to time voluntarily update its forward looking statements, it disclaims any commitment to do so except as required by securities laws.

SOURCE Good Times Restaurants Inc

Contacts:

Boyd E. Hoback
President and CEO
Good Times Restaurants Inc.
Investor Relations
303-384-1411

Christi Pennington
Good Times Restaurants Inc.
Investor Relations
303-384-1440

Mike Porter
Porter, LeVay & Rose
212-564-4700

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