Starwood Hotels to Offer Mobile Event Apps at Its Properties Worldwide
Referral partnership with CrowdCompass by Cvent and PSAV to strengthen adoption of mobile technology for meetings and events.
STAMFORD, Conn. - June 1, 2015 - (BUSINESS WIRE) - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced its referral partnership with Cvent, a leading cloud-based enterprise event management platform and PSAV, a technology service provider, to offer CrowdCompass by Cvent mobile apps to planners who are booking meetings and events at its properties worldwide.
“We are always looking for new ways to enhance the meetings and event experience at our properties,” said Jonathan Kaplan, Starwood’s Director of Sales, New Business and Digital Programming. “With the option of having a customizable app with CrowdCompass by Cvent, attendees can go paperless and view real-time content like event agendas, speaker bios, presentations and property information right from their mobile device.”
Kaplan continued: “Meeting attendees also may be able to use the app to create personalized schedules, share contact information with other attendees, connect with others via social media and receive push message communications instantly from onsite meeting planners.”
Since 2013, Cvent and PSAV have partnered to bring CrowdCompass mobile apps to corporate meeting and event planners and hoteliers. “Starwood often leverages technology to enhance their guests’ experience, from using innovative tools such as a smartphone app for checking in and Apple Watch for keyless room entry,” said Matthew Donegan-Ryan, director of mobile strategy at CrowdCompass by Cvent. “Providing CrowdCompass mobile apps is one more way for Starwood to transform the experience and engagement level of meeting attendees at Starwood hotels and resorts across the globe.”
“Mobile apps for events have become an essential tool for bringing content and attendee engagement directly to an individual's personal device. PSAV is thrilled to be combining our strategic partnerships with both Starwood and CrowdCompass by Cvent to continue offering a best-in-class mobile app to our customers,” said Stewart Young, Vice President, Strategic Accounts at PSAV Presentation Services.
Today’s launch comes on the heels of Starwood’s ProMeetings app, which allows meetings planners who are SPG or SPG Pro members to submit on-property requests – from an extension cord, coffee service, a change in lighting and everything in between – directly to associates who can fulfill requests in real time. The app, which is expected to fully roll out in 2016, is currently in pilot at several Starwood hotels around the world, including W Singapore - Sentosa Cove, The Westin Singapore, Sheraton Atlanta Airport, W Atlanta Midtown, and The Westin Charlotte.
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,200 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, Element® and the recently introduced Tribute Portfolio™. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood recently announced plans to spin off its Starwood Vacation Ownership, Inc. business, a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands, into a standalone public company by the end of 2015. For more information, please visit www.starwoodhotels.com.
Cvent, Inc. (NYSE: CVT) is a leading cloud-based enterprise event management platform, with more than 14,000 customers worldwide. Cvent offers software solutions to event planners for online event registration, venue selection, event management, mobile apps for events, e-mail marketing and web surveys. Cvent provides hoteliers with an integrated platform, enabling properties to increase group business demand through targeted advertising and improve conversion through proprietary demand management and business intelligence solutions. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. For more information, please visit www.cvent.com or connect with us on Facebook, Twitter or LinkedIn.
PSAV provides legendary service and innovative technology to create memorable experiences for planners, producers and customers across the corporate, association and special event markets. Combining local expertise and the broadest array of event technology, PSAV offers more resources in more places than any other audiovisual partner. PSAV employs more than 5,000 full-time, highly trained professionals in 1,400 destination resorts and hotels throughout the U.S., Canada, Mexico, Caribbean, Europe and the Middle East. www.psav.com.
SOURCE Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts