My Elder Advocate Seeks Franchisees to Open Offices in Philadelphia

Elder Care Franchise Eyes Philadelphia Expansion to Solve Care Problems of City’s Older Population

PHILADELPHIA - June 09, 2015 - (BUSINESS WIRE) - A national elder care franchise is looking to make life better for the nearly 260,000 Philadelphia residents aged 60 plus. My Elder Advocate, a franchise that guides families and their aging loved ones through the complex health care system, fights for their rights and solves care-related crises, is now beginning to select local franchisees to open offices in the City of Brotherly Love.

Founded in 2008 by elder care expert Jack Halpern, CEO, and Claudine Halpern, COO, New York City-based My Elder Advocate has helped thousands of elders obtain the best care possible, saving many lives in the process. The company works with families to implement long-term care plans for their aging loved ones, resolve elder care crises, provide ongoing health monitoring on behalf of out-of-state caregivers, prevent nursing home abuse and evictions, and more.

Noting the current “elder tsunami” the country has entered, in which the number of Americans aged 65 and up is expected to double in the next 25 years, My Elder Advocate launched a national franchise program this year to fill a critical gap in the elder care industry. There are various businesses that offer single-vertical solutions for elders, such as in-home care, but none that provides overarching elder care support other than My Elder Advocate. To meet the unique needs of the growing aging population, My Elder Advocate plans to open franchises throughout the country, including Philadelphia.

“On a daily basis, older Americans, our parents, family members and friends whom we love, may be victims of abuse and neglect at the hands of unscrupulous nursing homes, hospitals – even courts with preposterous guardianship rulings,” said Jack Halpern. “Our loved ones deserve to age with dignity and safe and compassionate care. But all too often that’s not the case, especially in major cities with a lot of elders, such as Philadelphia, which has one of the largest populations of older residents in the country.”

My Elder Advocate’s wide-ranging care services include the following areas: Advocacy, long-term care planning, long-distance caregiving, elder care monitoring service, home care management, nursing homes and assisted living facility placement, hospital, nursing home and home crisis intervention services and nursing home and assisted living facility eviction services.

Prospective franchise partners do not need to have an elder care background to open a My Elder Advocate franchise. That’s because My Elder Advocate can quickly turn franchisees into professionals in elder care issues with its advanced training, patent-pending execution methodology based on Jack Halpern’s more than 41 years of experience helping elders, and ongoing support from the corporate office. The total initial investment to open a My Elder Advocate franchise ranges from $87,650 to $125,000.

For more information on My Elder Advocate or to inquire about franchise opportunities, please visit

About My Elder Advocate

Founded in 2008, My Elder Advocate is a first-of-its-kind overarching elder care franchise that solves immediate and long-term health crises. Headquartered in New York City, My Elder Advocate plans to open locations throughout the country through a newly launched franchising strategy. My Elder Advocate’s service areas include: Advocacy, long term care planning, long distance caregiving, elder monitoring service, home care management, nursing homes and assisted living facility placement, hospital, nursing home and home crisis intervention services and nursing home eviction services. For more information about My Elder Advocate or to inquire about franchising opportunities, please visit

SOURCE My Elder Advocate


Ellen Panther
Fishman PR



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