Carvel Is Offering Financial Incentives at Upcoming Discovery Day
Carvel offering $15,000 discount to those who attend Nov. 18.
ATLANTA - November 11, 2015 - (BUSINESS WIRE) - Carvel …America’s Freshest Ice Cream®, is hosting a franchise Discovery Day event Wednesday, November 18 for prospective franchisees to learn more about franchise opportunities and meet with Carvel executives. Carvel is inviting highly motivated people with business experience who would like to own a Carvel franchise to attend the event, which will be held from 7 p.m. to 9 p.m. at the new Carvel shoppe located at 650 Farmington Avenue Bristol, CT. Anyone who attends the event will receive $15,000 off their initial franchise fee if they sign a franchise agreement by January 15, 2016. To register for the event, go to http://conta.cc/20dRa0J.
Carvel introduced a new ice cream shoppe design to celebrate its 80th anniversary and has seen record sales growth driven by innovative new products including Nutella® and Reese’s Peanut Butter® soft ice cream. “It’s an exciting time to open a Carvel franchise, especially in Connecticut, which is home to some of our top-performing locations,” said Carvel President, Scott Colwell. “Attending the franchise discovery day is an opportunity for interested people to come meet with us, learn more about the brand, and experience first-hand the new shoppe design.”
Carvel® is a leading regional ice cream brand in the Northeast and Florida, known for its signature ice cream cakes, Fudgie the Whale® character, freshly made soft ice cream and other hand-crafted novelty treats. The company, which currently has 21 locations in Connecticut, is expanding throughout the state due to strong consumer interest, quality real estate locations and high brand awareness, says Colwell.
In September, franchisees Chris Skabardonis and Constantine Milonas opened a new Carvel shoppe at 650 Farmington Avenue. The new shoppe design features a more contemporary atmosphere, digital menu boards and other updates that showcase Carvel’s menu items, including new dipping cabinets and a large display area for the brand’s signature ice cream cakes.
Longtime Carvel franchisee George Tsioflikis, who owns two shoppes in Watertown and Naugatuck, has found success with the brand in Connecticut. Tsioflikis has seen traffic and brand recognition increase since joining the system in 1996.
“Carvel enjoys strong brand awareness in Connecticut and serves the freshest ice cream available,” said Tsioflikis. “Being the neighborhood Carvel owner is rewarding both personally and financially, and I’m excited for what the future holds for the brand.”
The total initial investment for a full-service Carvel shoppe ranges from $250,000 to $380,000 and varies based on location, square footage and equipment package. Full-service Carvel shoppes range in size from 800 to 1,200 square feet.
About Carvel Ice Cream
The United States’ first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. Atlanta-based Carvel currently operates over 400 franchised and food service locations, and is a part of FOCUS Brands Inc., the franchisor of Carvel® Ice Cream, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s®, McAlister’s Deli® and Seattle’s Best Coffee® on military bases and in certain international markets. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream of become a fan at http://facebook.com/CarvelIceCream.
About FOCUS Brands Inc.
Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and McAlister’s Deli®, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets. Please visit www.focusbrands.com to learn more.
SOURCE Carvel Ice Cream
Fishman Public Relations
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