Westin Hotels & Resorts Makes the Most Hectic Time of the Year Better, Encouraging Travelers to Take a “Holiday After the ‘Holiday’”

Countering the Chaos of Holiday Travel, Westin Promises to Deliver Better Vacation Days through Wellness

www.westin.com/holidayaftertheholiday

STAMFORD, Conn. - November 25, 2015 - (BUSINESS WIRE) - Westin Hotels & Resorts, part of Starwood Hotels & Resorts, Inc. (NYSE:HOT), today announced the launch of Holiday After the Holiday, a promotion that acknowledges the stress of holiday travel and reinforces the way Westin delivers better vacation days through wellness. Beginning today through January 2016, Westin is encouraging guests to get the most out of the little time they take away from work - whether they are eager to get in extra runs on the slopes, play unlimited rounds of golf, spend the day at the spa, or simply have an excuse to stay one more night.

Holiday After the Holiday is part of the Westin brand’s integrated advertising campaign, “You Need Better Vacation Days,” which launched this fall following extensive media coverage about Americans leaving vacation days unused at the end of each year.

“The holidays are a great time to celebrate with loved ones, but it is also a hectic time filled with traveling, hosting and indulging,” said Bob Jacobs, Vice President, Brand Management, Westin Hotels & Resorts. “As Americans are taking fewer and fewer vacation days, we want to encourage our guests to take time to recover from their holidays with Westin, where guests leave feeling better than they did when they arrived.”

Holiday After the Holiday highlights Westin’s unique portfolio of resorts and underscores the brand’s commitment to guests’ well-being when traveling for leisure. Featuring the best spa, sun, ski and golf offers, the promotion is designed to cater to couples, families and solo travelers. Some promotions include:

  • Ski: The Westin Riverfront Resort & Spa at Beaver Creek Mountain and The Westin Snowmass Resort offer packages including ski lift tickets and equipment.
  • Sun: The Westin Cape Coral Resort at Marina Village offers a Sunset Getaway, including tickets for a dolphin sunset tour, a VIP welcome amenity and resort credit; Moana Surfrider, A Westin Resort & Spa in Hawaii offers an extended stay with access to the Beach Club Lounge.
  • Spa: The Westin Hilton Head Island Resort & Spa and The Westin Key West Resort & Marina offer rejuvenating spa packages; some offers include accommodations and breakfast.
  • Golf: The Westin La Paloma Resort & Spa offers unlimited rounds of golf; while The Westin Maui Resort & Spa offers multiple rounds of golf at Kaanapali Golf Course per night booked.

For more information on Westin Hotels & Resorts, please visit www.westin.com/holidayaftertheholiday, Facebook or follow Westin on twitter and Instagram.

About Westin Hotels & Resorts

Westin Hotels & Resorts, a leader in wellness and hospitality for more than a decade, lives its philosophy “For a Better You™” through the Westin Well-being Movement’s six pillars: Feel Well, Work Well, Move Well, Eat Well, Sleep Well and Play Well. At more than 200 hotels and resorts in nearly 40 countries and territories, guests can experience offerings that include the iconic Heavenly® Bed, RunWESTIN™ and Westin Gear Lending with New Balance®, delicious and nutritious SuperFoodsRx™, the innovative workspace Tangent, Westin Weekend signature experiences, and Heavenly Bath and Heavenly Spa. Westin is proud to offer Starwood Preferred Guest®, the industry’s leading loyalty program. To learn more, visit www.starwoodhotels.com/westin. Stay connected to Westin: @westin on Twitter and Instagram and facebook.com/Westin.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20151125005583/en/.

SOURCE Starwood Hotels & Resorts Worldwide, Inc.

Media Contacts:

Katie Roberts
Westin Hotels & Resorts
212-380-4049
Katie.Roberts@starwoodhotels.com

Amelie Bruzat
Mfa Ltd
212-528-1691
ABruzat@mfaltd.com

 

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