Home Care Assistance of Greater Chicago Launches Campaign to Honor Aging Adults

Home Care Assistance, the premier provider of home care services, recently launched a campaign, “We See You,” which features photographs and stories of senior clients acknowledging their accomplishments and life experiences

March 10, 2016 // Franchising.com // Chicago, IL – Home Care Assistance of Greater Chicago, a premier home care provider, is excited to announce “We See You,” a campaign designed to highlight the lives of senior clients through photographs and stories.

“When I sit with our clients, the picture of their lives fills in so beautifully,” says Margalit Tocher, President of Home Care Assistance Chicago. “When they realize that we truly see them, they light up.”

Margalit’s experiences inspired her to bring the campaign to life through a video featuring her grandmother and using images from her grandmother’s past to create a beautiful montage over the course of the film.

Nine out of ten seniors prefer to age in the comfort of their own home, yet thousands of seniors still move to facilities every year. A professionally trained and compassionate caregiver can provide the support to help each senior age safely and independently for as long as possible where they prefer: home. Home Care Assistance caregivers provide the following services to help seniors live well at home: hourly and live-in care, meal preparation, transportation, walking/transferring assistance, medication reminders, companionship and more.

“I feel that our success in providing exceptional home care is that we take the time and effort to not just see an individual, but to appreciate his or her experiences, passions and accomplishments.  We see the person for who he or she is, in addition to the individual as he or she is today,” Margalit adds. “The company seeks this same level of compassion in its caregivers so that each client is treated like a family member, providing peace of mind for their loved ones.”

Home Care Assistance hires only the most qualified and compassionate individuals as caregivers to serve the evolving needs of the company’s clientele. Home Care Assistance accepts only one out of every 25 caregiver applicants on average. Applicants undergo thorough screening including background checks, reference checks and work authorization. A proprietary Caregiver Personality Screening test assesses each applicant’s traits, such as kindness, honesty and conscientiousness.

To learn more about Home Care Assistance and the company’s We See You campaign, visit weseeyouchicago.com.

About Home Care Assistance

Home Care Assistance is the leading provider of home care for seniors across the United States, Canada and Australia. Our mission is to change the way the world ages. We provide older adults with quality care that enables them to live happier, healthier lives at home. Our services are distinguished by the caliber of our caregivers, the responsiveness of our staff and our expertise in Live-In care. We embrace a positive, balanced approach to aging centered on the evolving needs of older adults. A 2016 Franchise500® and Inc. 5000 Company, Home Care Assistance has received numerous industry awards including Entrepreneur’s Fastest-Growing Franchises and Franchise Business Review’s Top 50. For more information about Home Care Assistance, our services and franchise opportunities, visithomecareassistance.com.

SOURCE Home Care Assistance

Media Contact:

Kathryn Zakskorn
Director of Franchise Marketing
650-462-9501
kzakskorn@homecareassistance.com

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Red Mango
Based in Dallas and with more than 300 locations across the U.S., Mexico, El Salvador and Uruguay, Red Mango is a rapidly-expanding retailer of...
Oxi Fresh
OXI FRESH is a GREEN Carpet Cleaning Franchise and one of Entrepreneur's "101 Best Franchises to Run From Home." Excellent recurring...
Tutor Doctor
Tutor Doctor is revolutionizing the private tutoring industry by helping children achieve their academic goals utilizing a one-to-one tutoring...
Coolgreens
Put down the burger, the pizza or the nachos. Those categories are saturated and it is next to impossible to find real estate.
Delta Disaster Services
The Delta Disaster Services Franchise can put you in the multibillion dollar restoration industry with an average profit margin of 43%. Can you...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)