The Melting Pot Returns to the Virginia Peninsula Area Just in Time for Guests to Experience a Culinary Summer Road Trip
Burners Ignite as the Leading Polished Casual Fondue Restaurant Opens Doors on June 29 -
June 22, 2016 // Franchising.com // TAMPA, Fla. – The Melting Pot® Restaurants, Inc., the world’s premier fondue restaurant and a leading polished casual dining franchise, announced today the return of its Peninsula region location at 12233 Jefferson Avenue, Suite 3 in Newport News, Virginia. The restaurant will create nearly 40 jobs for the area. The franchise location opens its doors on Wednesday, June 29 and will feature a new look, introducing an interior redesign.
The Melting Pot of Peninsula is owned by long-time franchisees of The Melting Pot, Chad Hornik and Jason Shea, who bring vast experience in the restaurant industry.
“We are excited to announce our return to the Newport News area just in time to take our guests on a culinary road trip with our new limited-time summer menu,” said Mike Lester, president of The Melting Pot Restaurants, Inc. “The Melting Pot offers a dining experience like no other and we know the Peninsula community is ready to dip into our on-trend, craveable and seasonal menu items.”
Earlier this month, The Melting Pot debuted a new limited-time menu, Fondue Across America, which features unique fondue takes on some of America’s quintessential dishes like Chicago deep-dish pizza and New York cheesecake. Available through Aug. 15, the menu also showcases a line of signature cocktails inspired by favorite flavors from cities from coast to coast.
“As long-time owners with this brand, we look forward to showcasing the ultimate dining experience for our new guests in Peninsula,” said Peninsula Owner-Operator Jason Shea. “New dining choices, including our summer menu, mean our guests have another great reason to dine with us. We cannot wait to serve the community and help them celebrate memorable occasions.”
The Peninsula location will also feature The Melting Pot's new design initiative. After conducting a detailed seating analysis and study of customer design preferences, The Melting Pot has created the optimal dining and bar space for guests. In addition, a patio is being designed to seat approximately 20 guests and will be available soon after the opening.
Preferred seating is available on a first-come, first-served basis and guests are encouraged to make reservations by calling (757) 655-9300 or visiting www.meltingpot.com/peninsula-va. To learn about fondue history and facts, check out The Melting Pot’s fondue infographic.
The Melting Pot operates 126 restaurants across 35 U.S. states, Canada, Mexico, Saudi Arabia, and the United Arab Emirates, and has over 10 locations in development internationally. The concept is known for offering an assortment of flavorful fondue cooking styles and a variety of unique entrées served with signature dipping sauces. The menu features a variety of à la carte selections, highlighting customizable options that invite guests to enjoy one, two, three or more courses as they select any combination of individually-priced cheese fondues, salads, entrées and chocolate fondues.
To learn more about ownership opportunities with The Melting Pot, contact Christina Hobbs, director of franchise development for The Melting Pot, at firstname.lastname@example.org, or call 800-783-0867 ext. 109.
About The Melting Pot Restaurants, Inc.
Founded in 1975, The Melting Pot has offered a unique fondue dining experience for more than 40 years. As the premier fondue restaurant franchise, The Melting Pot Restaurants, Inc. has more than 126 restaurants in 35 U.S. states, Canada, Mexico, Saudi Arabia and the United Arab Emirates and over 10 international locations in development. A leading polished casual dining franchise, The Melting Pot was recognized as the No. 2 casual dining restaurant in the Nation’s Restaurant News 2016 Consumer Picks report. Known for offering a choice of fondue cooking styles and a variety of unique entrées, The Melting Pot’s menu also features cheese fondues, salads, fine wines and chocolate fondue desserts. Fondue fans can join The Melting Pot’s Club Fondue for exclusive promotions, special events and advance holiday reservation privileges. The Melting Pot is an affiliate of Front Burner, a restaurant management company headquartered in Tampa, Fla. For more information, visit www.meltingpot.com. To learn more about franchise opportunities with The Melting Pot, please visit www.meltingpotfranchise.com.
About Front Burner
Front Burner is a franchise management company headquartered in Tampa, Fla. It is affiliated with the corporate owners of and its management services extended to The Melting Pot Restaurants, Inc., founded in 1975 with 126 restaurants in the U.S., Canada, Mexico, Saudi Arabia and the United Arab Emirates, and 10 locations currently in development internationally. For more information, visit http://www.frontburnerbrands.com.
SOURCE The Melting Pot Restaurants, Inc.
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