August 26, 2016 // Franchising.com // Madison, N.J. - Coldwell Banker Real Estate LLC, the original Silicon Valley real estate startup founded in 1906, proudly celebrates 110 years in business today. For more than a century, the Coldwell Banker® brand has stayed true to its mission of providing exceptional real estate experiences through leadership, innovation and quality service.
Since the company’s inception in 1906, customer service has been a guiding light. Young entrepreneur Colbert Coldwell established the company in the wake of that year’s San Francisco earthquake and fire. Watching families rebuild their lives in the aftermath of the tragedy, Coldwell changed the way people bought and sold homes across America, building what would become one of the largest and most expansive real estate brands in the world.
Today, the Coldwell Banker network has more than 84,000 affiliated sales professionals working in approximately 3,000 independently owned and operated franchised broker offices in 47 countries. In 2015, Coldwell Banker-affiliated agents participated in 730,000 U.S. transaction sides, at an average U.S. sales price of $308,000, approximately 16 percent higher than the average U.S. sales price reported by the National Association of Realtors in 2015.
“Maintaining a global leadership position in real estate requires the ability to continuously adapt and remain relevant to new generations of buyers and sellers,” said Budge Huskey, president and chief executive officer at Coldwell Banker Real Estate LLC. “Focusing on our core values has allowed us to remain true to the mission of delivering exceptional experiences to our customers. Our success is not by luck; it demonstrates our commitment to be a consumer champion and industry leader. We are proud to celebrate our success and this milestone,” said Huskey.
Recent innovations from Coldwell Banker include the first and only tablet-based dynamic listing experience – CBx. CBx brings transparency into the real estate world, and allows sellers to participate in the process of marketing and selling their home. Coldwell Banker has also become the industry leader in smart home technology. In the past year alone, the company developed the Smart Home Definition in collaboration with CNET and launched a smart home learning curriculum with CEDIA for affiliated franchised brokers and agents.
Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate brokerage services. Coldwell Banker Real Estate is the oldest national real estate brand and franchisor in the United States, and today has a global network of 3,000 independently owned and operated franchised broker offices in 47 countries and territories with more than 84,000 affiliated sales professionals. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by taking a leadership role in the smart home space, being the first national real estate brand with an iPad app, the first to augment its website www.coldwellbanker.com for smart phones, the first to create an iPhone application with international listings, the first to develop an iPad application (CBx) to easily bring big data into home listing presentations, and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel. Coldwell Banker is a leader in niche markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program delivering exceptional experiences for all consumers served.
SOURCE Coldwell Banker Real Estate LLC
Coldwell Banker Real Estate LLC
CooperKatz for Coldwell Banker Real Estate LLC