Ben & Jerry's says Happy Birthday to CBS' The Late Show with Stephen Colbert
Ben & Jerry's Celebrates 1 Year Anniversary with a New Look for Colbert's Americone Dream
NEW YORK - Sept. 8, 2016 // PRNewswire // - My, how time flies. Just a year ago there was much hype and anticipation about the newest late night successor. The focus was that the American public was going to meet someone who they'd seen for a long time, but barely knew. The entertainer who has won the top recognition in his industry (including Emmy, Peabody, Grammy awards and more) brought something to The Late Show that hadn't been seen much on television previously: the real Stephen Colbert.
Throughout the year while the program has featured Hollywood's A list actors and musicians, and its own infectious and insanely talented band in Jon Batiste and Stay Human, it has certainly hit its stride around the hottest topic du jour: politics especially skewering the presidential campaign and all its players. Critically acclaimed, heady, funny, with candid interviews of top politicos like Hilary Clinton, Donald Trump, Tim Kaine and who could forget the riveting exchange with Joe Biden, a spoof of the Hunger Games picking off presidential candidates as they fell one-by-one, and of course holding the top party candidates squarely in the comedy crosshairs on a nightly basis have demonstrated what The Late Show does best. Live shows following the Republican National Convention and Democratic National Convention captured Colbert and his penchant to poke fun at our political process and the leaders clamoring for those positions.
And what does the man himself think of his first year? "I scream, you scream, we all scream for the one-year birthday of the Late Show," said Colbert from his office in the Ed Sullivan Theater. "And I'm glad we get to celebrate this momentous occasion with Ben and/or Jerry."
Celebrating the September 8 anniversary, Ben & Jerry's unveils a brand new look for Colbert's Americone Dream ice cream flavor. The fan favorite flavor introduced in 2007 continues to gain ground ranked among the best-selling flavors. Both the entertainer and his sugary charlatan have staying power. With its new look inspired by artwork from The Late Show artist Tim Luecke, featuring a friendlier Colbert, a marquee, and the New York city skyline – the new look gets up to date and personal acknowledging Colbert's ascension. As one of the best selling flavors in New York City, Americone Dream will be featured on billboards from Brooklyn to the Bronx showing off the new look. On the September 8 anniversary, Ben & Jerry's is taking pints of Americone Dream to The Late Show fans on the streets of New York City to with the @ColbertLateShow team.
Watch CBS's The Late Show at 11:35 pm. Check your local listing.
About Ben & Jerry's
As an aspiring social justice company, Ben & Jerry's believes in a greater calling than simply making a profit for selling its goods. The company produces a wide variety of super-premium ice cream, yogurt and sorbet using high-quality ingredients. Ben & Jerry's incorporates its vision of Linked Prosperity into its business practices in a number of ways including a focus on values-led sourcing. In 2015 the company completed its transition to using entirely non-GMO (genetically modified organisms) ingredients by source as well as to fully source Fairtrade-certified ingredients wherever possible, which benefits farmers in developing countries. Ben and Jerry's products are distributed in 35 countries in supermarkets, grocery stores, convenience stores, franchise Ben & Jerry's Scoop Shops, restaurants and other venues. Ben & Jerry's, a Vermont corporation and wholly-owned subsidiary of Unilever, operates its business on a three-part Mission Statement emphasizing product quality, economic reward and a commitment to the community. Ben & Jerry's became a certified B Corp (Benefit Corporation) in 2012. The Ben & Jerry's Foundation's employee-led grant programs totaled $2.5MM in 2015 to support economic and social justice, environmental restoration, and peace through understanding. For the inside scoop on Ben & Jerry's visit www.benjerry.com.
SOURCE Ben & Jerry's
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