Penn Station East Coast Subs Announces 2017 Incentive Program
Program Incentivizes Store Openings In Designated Markets With Temporary Royalty Abatement
April 19, 2017 // Franchising.com // MILFORD, OHIO - Penn Station East Coast Subs, the fast-casual restaurant known for its grilled, made-to-order sub sandwiches, hand-squeezed lemonade and fresh-cut fries, has announced its first-ever store opening incentive program. New restaurants in designated markets that sign a lease in 2017 will receive royalty abatement for one year from the opening date.
“Our 2017 growth goals are focused on building out our underdeveloped markets and entering new markets that fit within a concentric circle from our home base in Cincinnati,” said Craig Dunaway, president of Penn Station East Coast Subs. “We hope the program will give developing franchisees extra cash flow to re-invest in their business, especially in grand opening and local store marketing.”
The program applies only for new franchise agreements and/or leases, and all franchisees must remain in good standing. Markets eligible for the program must have a population of at least 150,000 and allow for the development of at least two locations. Some examples of markets eligible for the incentive include Kansas City, Atlanta, Chicago, Pittsburgh, Nashville and Raleigh.
Cincinnati-based Penn Station East Coast Subs features grilled sub sandwiches - including the chain’s renowned Philadelphia cheesesteak sandwich - and cold deli sandwiches made to order with high-quality ingredients on hearth-baked bread. The menu also includes fresh-cut fries, hand-squeezed lemonade and chocolate chunk cookies baked daily in the restaurant. Penn Station offers eat-in dining, carry out and catering.
About Penn Station East Coast Subs
Founded in Cincinnati, Ohio in 1985, Penn Station serves a variety of grilled and cold deli sandwiches made to order with high-quality ingredients on freshly baked bread. The menu also includes fresh-cut fries, hand-squeezed lemonade made throughout the day and chocolate chunk cookies baked in the restaurant.
Penn Station has more than 310 locations in 15 states including Ohio, Georgia, Illinois, Indiana, Kansas, Kentucky, Michigan, Missouri, North Carolina, Pennsylvania, South Carolina, Tennessee, Texas, Virginia and West Virginia. All but one location is franchised. As a franchisor, Penn Station is known for its outstanding profitability and return on investment. Penn Station was named one of the Best Franchises to Buy by Forbes in 2016 and one of the Best Franchise Deals by QSR Magazine in 2016.
Projections call for the opening of 15 to 20 restaurants nationwide in 2017. Penn Station is targeting Kansas City, Atlanta, Chicago, Pittsburgh, Nashville, Cleveland and Raleigh. for franchise expansion. For more information, visit www.penn-station.com.
SOURCEt Penn Station East Coast Subs