Pure Barre Founder Carrie Dorr Returns To The Company As Chief Barre Officer

Founder of leading barre concept to evolve technique and introduce new class innovation.

SPARTANBURG, S.C. - April 20, 2017 // PRNewswire // - Pure Barre, the largest and most established barre franchise in North America, today announced the return of founder Carrie Dorr in the role of chief barre officer. Dorr will focus on evolving the Pure Barre technique and introducing new class innovation to provide an enhanced experience for new students as well as the brand's current client base of more than 550,000 enthusiasts.

Dorr founded Pure Barre in 2001 and remained active with the company until 2015, when she stepped back to start the Soul Day Foundation, a non-profit organization dedicated to spreading kindness and lifting souls of women and children in need. During this time, Dorr maintained a strong foothold in the fitness industry and served as an advisor to Pure Barre's board of directors. Her steadfast commitment to empowering the lives of women ultimately drove her to return to Pure Barre to take the company to the next level.

"Since I started Pure Barre so many years ago, my passion for the brand and the incredible community it attracts has remained unwavering," said Dorr. "The company has achieved some remarkable milestones since launch, and I think we are now in a better place than ever to introduce a range of innovative class offerings. I am thrilled to be back in an official capacity to lead this charge."

In her role as chief barre officer, Dorr will build out the company's world-class training team and introduce a range of innovative techniques, allowing clients to diversify workouts and cross-train within the Pure Barre way of movement. Under her leadership, Pure Barre will launch three new class offerings this year: an introductory class, an express class and a cardio-centric class. Additionally, Dorr and her team will revamp the classic Pure Barre class to increase its accessibility to new clients while maintaining the uniquely challenging nature it has become known for.

Pure Barre continues to flourish in the competitive fitness landscape with more than 450 studios, three times the volume of any other barre concept. The company is projected to open 75 new studios in 2017 and have more than 1,000 studios open in the U.S., Canada and around the world by 2021. For more information about Pure Barre, please visit www.purebarre.com.

About Pure Barre

With more than 450 studios, Pure Barre is the largest, most established barre franchise in North America. Pure Barre classes offer an extremely effective total body workout that lifts your seat, tones your thighs, abs and arms, and burns fat in record-breaking time. With a unique franchise business model, Pure Barre has created an opportunity for women to pursue their dreams doing what they love. Visit www.purebarre.com to learn more.


Katie Kulczyk

SOURCE Pure Barre


Share this Story:


comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Every business needs signs. And there's no better way to tap into this lucrative $8 billion-plus market than with a SIGNARAMA franchise.
Anytime Fitness
Align with the world leader in fitness. Recurring-revenue business model, multi-club ownership potential. Don’t just join a franchise, join a...
Kitchen Solvers
As a Kitchen Solvers franchisee you will not need any prior remodeling or installation experience.
Sky Zone
Sky Zone created, built and franchises the first of its kind wall-to-wall trampoline playing courts with unlimited purposes and endless possibilities.
Oxi Fresh
OXI FRESH is a GREEN Carpet Cleaning Franchise and one of Entrepreneur's "101 Best Franchises to Run From Home." Excellent recurring...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)