McAlister’s Deli® Headed to Lincoln this May
The fast-casual restaurant continues to expand into the Midwest
February 23, 2018 // Franchising.com // DALLAS - McAlister’s Deli® Dallas based franchisee, The Saxton Group, will open its first McAlister’s Deli Nebraska restaurant in Lincoln this May. In 1989, the first McAlister’s Deli® opened in a converted gas station in Oxford, MS. The fast-casual chain has remained one of the nation’s top franchises by being dedicated to genuine hospitality, handcrafted sandwiches, always-fresh salads, giant stuffed spuds, and McAlister’s Famous Sweet Tea™.
The Lincoln restaurant will be located within the Centro Plaza Shopping Center at 500 N. 48th Street Lincoln, NE 68504. The restaurant will occupy the former Boston Market and will feature a full-service drive-thru. The restaurant is 4,000 square feet and will seat up to 128 guests. The Saxton Group plans to hire 35-40 employees.
“We can’t wait to make the capital city home to Nebraska’s second McAlister’s Deli location. People across the Midwest have fallen in love with McAlister’s Famous Sweet Tea and huge menu of sandwiches, salads, soups, and giant spuds, and I’m certain Lincoln will be no exception. Plus, Lincoln will get to enjoy our recently launched experiences that make dining with McAlister’s even easier for our guests including app-based ordering, a surprise and delight rewards program, and drive-thru for on-the-go convenience,” says co-CEO of The Saxton Group, Adam Saxton.
The restaurant will be operated by The Saxton Group and will represent the franchisee’s 79th McAlister’s Deli restaurant. The Lincoln restaurant will open less than a month after the grand opening of the McAlister’s Deli in Council Bluffs. The Lincoln restaurant represents the continuation of the brand’s expansion into the Midwest.
As with all McAlister’s Deli restaurants, the new Lincoln restaurant will provide customers with a fast-casual dining experience, a friendly atmosphere and personalized service. The restaurant will offer a menu featuring over 100 items including: sandwiches, giant spuds, entrée salads, soups, desserts and its signature McAlister’s Famous Sweet Tea™. In addition to serving dine-in guests, McAlister’s Deli Lincoln will have online ordering, a drive-thru and a full catering menu.
About McAlister’s Deli
Founded in 1989, McAlister’s Deli® is a fast-casual restaurant chain known for its genuine hospitality, sandwiches, spuds, soups, salads, desserts and McAlister’s Famous Sweet Tea™. In addition to dine-in and take-out service, McAlister’s also offers catering with a selection of sandwich trays, box lunches, desserts, a hot spud bar and more. With numerous industry accolades, the McAlister’s brand has more than 400 restaurants in 28 states. The company is headquartered in Atlanta, Ga. For more information, visit www.mcalistersdeli.com, and find McAlister’s on social media at www.Facebook.com/TeaFreaks, www.Twitter.com/McAlistersDeli and www.Instagram.com/McAlistersDeli.
About The Saxton Group
The Saxton Group is a Dallas based multi-unit restaurant franchisee with a 35-year history of exclusively franchising restaurant leading brands. The company is the largest McAlister’s Deli franchisee in the country and is a Restaurant Franchise Monitor Top 100 Franchisee. The Saxton Group is family owned and operated with rich history of multi-unit development. Initially a small operation with a single restaurant, the group has evolved into industry veterans and leaders with over 75 locations in six states. They take pride in operating the McAlister’s Deli brand at the very highest level and forming deep relationships within the communities where their restaurants are located. For more information, please visit www.thesaxtongroup.com.
SOURCE McAlister’s Deli