PINCHO Introduces New Kids Menu at All Locations
Latin American Kitchen Launches Parent Approved, Kid Tested Menu
June 20, 2019 // Franchising.com // MIAMI - PINCHO, the renowned Miami-based Latin American Kitchen elevating the fast-casual dining experience to a level beyond any other, announced today the launch of its new kids menu. Applying the same culinary passion that is unmistakably PINCHO to the kids menu, the award-winning Latin street food concept is offering four new child-friendly choices.
“We have been very fortunate to have built a strong following in South Florida, our flavorful food and creative burgers have differentiated us and as a result created a cult like following of amazing guests who have a strong sense of ownership of our brand. When they speak, we listen,” said Otto Othman, the CEO and co-founder of PINCHO who also inspired the brand’s core menu items - its award-winning burgers and skewers, (pinchos). “Our adult guests have been wanting options designed specifically for our youngest fans. We have developed menu items geared specifically toward kids without compromising our high-standard for quality food with unmatched flavor.”
Now available at all nine Miami locations, and soon at the Doral restaurant, which will open later this summer, the savory kids menu has already been put to the test with the brand’s pint-size pals. Kids menu items have been tested at select locations during the past several months and the top four contenders have captured spots on the coveted PINCHO kids menu.
The delicious options available to children up to age 12 on the new menu include:
- Kids Burger (humanely-raised,100 percent antibiotic free beef patty served between a buttery, toasted brioche bun)
- Kids Hotdog (100 percent kosher beef hot dog served on a toasted bun)
- Kids Chicken Bowl (a junior portion of the 100 percent fresh chicken pincho served with rice and beans)
- Kids Grilled Cheese (American cheese melted between a warm toasted brioche bun)
“We’re catering to the exceptional experience that guests have come to expect at PINCHO,” added Othman. “Blending warm table service with the speed and convenience behind every made-to-order meal made with high-quality ingredients that today’s consumers command, the brand’s high-touch customer service comes to life with the introduction of the kids menu.”
The menu plays to kid preferences, and PINCHO’s team makes each child’s meal an opportunity to connect with a guest that they can make a lifetime fan. It continues the brand’s commitment to menu innovation, which can be seen regularly through the introduction of new LTO menu items on a monthly basis.
PINCHO is a fast-casual Latin American Kitchen concept that has built its foundation around three core values - flavor with a side of attitude, prioritizing company culture and a passion for creating great customer experiences. Based in Miami, Florida, PINCHO has created a cult-like following with its original takes on elevated Latin street food, including its famous burgers and skewers (pinchos). The brand currently has 11 open units throughout South Florida and locations in development across the region, as well as Washington, D.C., where restaurants will open in late 2019. PINCHO recently launched a strategic franchising initiative that stands to significantly expand the brand into key U.S. markets.
For more information about Pincho, visit the company’s website at http://www.pincho.com.
All Points PR