Meineke Accelerates Rapid Growth Across the U.S., More Than 25 New Commitments Since July 1
September 25, 2019 // Franchising.com // CHARLOTTE - Meineke Car Care Centers has seen substantial growth in new store openings and new license signings in 2019. In the last 90 days, Meineke has secured more than 25 new commitments to grow, and the brand continues to gain momentum.
Meineke recently announced new limited-time incentives for entrepreneurs looking to become a Meineke franchise owner and for current franchisees interested in opening additional centers. Investors, entrepreneurs, and existing franchisees who sign a franchise agreement by December 31, 2019, are eligible to receive significant financial incentives during their first year of ownership.
Joe Cooper, the owner of seven franchise locations throughout the greater Charlotte, N.C. area, opened his first center in 2014 with five employees and has grown to seven centers and 65 employees. Cooper continues this growth plan and has signed on to open 10 more centers in the greater Charlotte area.
“Meineke is a leader in the industry,” said Cooper. “They are on the cutting edge of technology, and that’s important to me because they are always introducing programs to help grow our business.
Ben Leffell and Colin Farrell of Morningside Texas Holdings acquired their first seven Meineke locations in March 2018. They recently added a ninth location in Farmers Branch, adding to locations in Dallas, Ft. Worth, Garland, Austin, Arlington, Lewisville, Pantego and Pflugerville, TX. They have plans to continue their growth through same-store sales increases and expansion to new locations.
“Meineke is a data-driven brand,” said Leffell. “They collect data and use it to help owners enhance their business. That’s the kind of support multi-store owners need to be successful.”
Kishan Chaniyara and his family recently added two Meineke licenses in the Virginia area to their multi-brand portfolio, which includes Dunkin’, Baskin-Robbins and Sonic.
“What set Meineke apart from other options we looked at in the automotive space is how they are moving forward with technology - for example, their eInspection system,” said Chaniyara. “Being a millennial, the technology is what really attracted me to the brand.”
“High brand recognition, cutting edge technology and a robust playbook are what ends up being the deciding factors for our franchise owners,” said Jon Gaiman, Chief Development Officer for Driven Brands. “They can see how we approach business, how data-driven we are, how we can diagnose exactly where the opportunities lie in their market and how to realize those opportunities.”
Meineke is actively seeking single-unit and multi-unit franchise owners to expand the brand’s footprint. To learn more about franchise opportunities with Meineke, visit https://www.meinekefranchise.com/.
Meineke Car Care Centers® is a division of Driven Brands, the leading automotive aftermarket franchisor in the world. Founded in 1972, Meineke has more than 800 centers that service approximately 3 million cars a year. In recent years, Meineke has expanded its product offerings to better meet the demands of its customers and a changing marketplace, becoming the “total car care” brand. Meineke continues to be ranked as one of the best franchise opportunities in the country. For more information on Meineke franchise opportunities, visit https://www.meinekefranchise.com/.
About Driven Brands
Driven Brands, headquartered in Charlotte, NC, is the parent company of North America’s leading automotive aftermarket brands across four distinct verticals: Repair & Maintenance, housing Meineke Car Care Centers®; Paint & Collision, housing Maaco® and CARSTAR®; Distribution, housing 1-800-Radiator & A/C®; and Quick Lube, housing Take 5 Oil Change™. Driven Brands has nearly 2,700 centers across North America, and combined; all businesses generate more than $2.6 billion in system sales and service approximately 8 million vehicles annually. For more information, visit drivenbrands.com.
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