The Greene Turtle Donates $17,450 to Susan G. Komen Maryland/CE and SO Delaware
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The Greene Turtle Donates $17,450 to Susan G. Komen Maryland/CE and SO Delaware

Restaurant pledged contribution to the fight against breast cancer for every Pink is the New Greene t-shirt sold in October

January 21, 2020 // // Columbia, MD - The Greene Turtle, a 44-unit family-friendly sports-themed casual-dining restaurant, has donated $17,450 to Susan G. Komen, Maryland/Central and Southern Delaware, to support breast cancer research and provide real-time help to those who are facing the disease. Recognizing a shared commitment to elevate local communities, The Greene Turtle pledged $5 from each sale throughout last October of its “Pink is the New Greene” t-shirt, a special-issue item created to raise funds for and awareness of breast cancer.

Shelley Collins, Vice President of Human Resources and Training for The Greene Turtle and a breast cancer survivor herself, said, “Breast cancer is multi-dynamic, affecting not only the patient but also her family, friends and society in various ways. I am grateful to The Greene Turtle and Susan G. Komen for fighting the fight with me and with all who are affected by this devastating disease. I know the funds we’ve raised through the sale of our ‘Pink is the New Greene’ t-shirts will go directly toward making a positive impact on those going through breast cancer and on the efforts to find a cure!”

Geovannie Concepcion, President/CEO of The Greene Turtle, added, “We are proud to support the ongoing mission of Susan G. Komen. The Greene Turtle is committed to supporting communities through specific initiatives like this, through our Funds for Friends program that partners with organizations of all kinds and contributes a portion of a day’s proceeds to support them, through our annual Tips for Tots fundraiser that lets us donate gifts to local Toys for Tots drives at Christmas, and many other programs. It is essential that we give back and do our part to be a positive factor in the communities we serve.

The Greene Turtle has a history of supporting Susan G. Komen since 2007, and first began offering its “Pink is the New Greene” t-shirts for sale to boost its support in 2016.

Michael Jessup, Executive Director, Susan G. Komen, Maryland/CE and SO Delaware shared, “We are so grateful for our long-standing partnership with The Greene Turtle. These funds will save lives through local breast health programs and research.”

About The Greene Turtle Sports Bar & Grille®

First opened in Ocean City, Md., in 1976, The Greene Turtle Sports Bar & Grille® today includes 44 locations in markets across Maryland and extending into Virginia, West Virginia, Delaware, Pennsylvania, New Jersey and New York. Combining comfort food, a casual atmosphere and a sports bar theme marked by big screen TVs broadcasting local and national events, “The Turtle” has become a popular year-round destination where families, friends and fans of all ages feel at home. Information is available online at and

About Susan G. Komen

Susan G. Komen® is the world’s leading nonprofit breast cancer organization, working to save lives and end breast cancer forever. Komen has an unmatched, comprehensive 360-degree approach to fighting this disease across all fronts and supporting millions of people in the U.S. and in countries worldwide. We advocate for patients, drive research breakthroughs, improve access to high-quality care, offer direct patient support and empower people with trustworthy information. Born out of a promise between two sisters, Susan G. Komen remains committed to supporting those affected by breast cancer today, while tirelessly searching for tomorrow’s cures.

Komen Maryland, which also serves Kent and Sussex Counties in Delaware, is helping fuel research, advocate for patients and support people facing breast cancer locally through a variety of direct patient-centered services and by collaborating with area providers to remove barriers and connect people to needed care across the region. For more information, call 410-938-8990 or visit

SOURCE Susan G. Komen



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