Former NFL Player and Local Restaurateur Team Up to Open Their Sixth Firehouse Subs Restaurant in Wisconsin
November 05, 2020 // Franchising.com // WAUWATOSA, Wis. - Firehouse Subs Franchisees Eric Erwin, Don Davey and Scott Anthony are thrilled to open the doors to their restaurant in Wauwatosa at 1701 N. Mayfair Rd., on Thursday, November 5.
This will be the sixth restaurant in Wisconsin for these business partners. Erwin is the Area Representative for the state and oversees all 18 Firehouse Subs restaurants in the area. Since 2012, he’s worked to identify and mentor new franchisees to develop the area and expand the brand locally. He’s worked in the restaurant industry for more than 40 years. Davey grew up in Manitowoc, Wisconsin, and played college football for the University of Wisconsin-Madison. He went on to play five seasons with the Green Bay Packers. As a defensive lineman for the Jacksonville Jaguars, Davey fell in love with Firehouse Subs and was determined to bring the brand to his home state of Wisconsin. After retiring from a 10-year NFL career, he partnered with Erwin and Anthony to bring the national restaurant chain to Central Florida and Wisconsin. Anthony has been with Firehouse Subs for nearly two decades and now owns and operates 19 restaurants in Wisconsin and Central Florida with Erwin and Davey.
“As a Wisconsin native, I’m always looking for opportunities to expand our business in my home state and continue serving local communities through flavorful food and heartfelt service,” Davey said. “When this restaurant closed a few months ago, we knew we had to find a way to reopen the doors and continue making a positive impact in the Wauwatosa community through our food and Firehouse Subs Public Safety Foundation.”
“We’re humbled by the support we’ve received from our guests throughout the greater Milwaukee area over the last few years,” Erwin said. “We look forward to getting to know our guests in Wauwatosa as we serve them with a smile every day.”
The Wauwatosa Firehouse Subs restaurant is open from 10:30 a.m. to 9 p.m. seven days a week. The restaurant features online ordering through the Firehouse Subs app or website, call-in phone orders or takeout service at the counter inside. It also offers third-party delivery and in-house catering services to accommodate occasions of all sizes, from office meetings to family gatherings. Following state and local regulations, the dining room will open at 50% capacity and outdoor seating will be available.
These local restaurant owners are dedicated to sharing the brand’s commitment to giving back through Firehouse Subs Public Safety Foundation, which has granted more than $322,000 in the Milwaukee area. A portion of every sale at any Firehouse Subs in the U.S. benefits the Foundation, allowing the Foundation to achieve its mission of providing lifesaving equipment, funding and education to first responders and public safety organizations across the country.
Founded by former firefighting brothers, the restaurant décor reflects the founding family’s decades of fire and police service with gear and photos donated by local fire departments. It boasts a custom, hand-painted mural by Chief Mural Artist Joe Puskas, depicting local heroes from the Madison Fire Department outside of Camp Randall Stadium. The mural also shows Davey and Ron Dane, a Heisman trophy winner, carrying legendary football coach Barry Alvarez on their shoulders. Since the opening of the first Firehouse Subs in 1994, Puskas and his team have painted more than 1,180 murals from his studio at Firehouse Subs Headquarters in Jacksonville, Fla.
In 2005, the Firehouse Subs founders established the Firehouse Subs Public Safety Foundation with the mission of providing funding, lifesaving equipment and educational opportunities to first responders and public safety organizations. The 501(c)(3) Firehouse Subs Public Safety Foundation has granted more than $53 million to hometown heroes in 49 states, Puerto Rico and Canada. Each restaurant recycles five-gallon pickle buckets, available to guests for a $3 donation to the Foundation. Donation canisters on register counters explain the nonprofit’s mission and collect spare change, while the Round Up Program allows guests to “round up” their bill to the nearest dollar. All funds raised benefit the Foundation.
About Firehouse Subs
Firehouse Subs® is a fast-casual restaurant chain with a passion for hearty and flavorful food, heartfelt service and public safety. Founded in Jacksonville, Florida in 1994 by brothers and former firefighters Chris Sorensen and Robin Sorensen, Firehouse Subs is a brand built on decades of fire and police service, hot subs, steamed and piled high with the highest quality meats and cheeses and its commitment to saving lives through the establishment of the non-profit Firehouse Subs Public Safety Foundation®. The founders are the real deal, the food is their creation and the brand is a family of franchise operators who share their same passion for generously serving food and community. This year, Firehouse of America and Firehouse Subs suppliers will together donate a portion of purchases at Firehouse Subs locations to the Firehouse Subs Public Safety Foundation for the purchase of lifesaving equipment, with a minimum donation of $1 million. Firehouse Subs is consistently recognized as one of the leading brands in the U.S. among consumers. Based on recent Technomic Ignite consumer data, Firehouse Subs is currently ranked America’s No. 1 Favorite Fast-Casual Chain, America’s No. 1 Favorite Sandwich Chain and America’s No. 4 Favorite Chain overall. In 2019, Firehouse Subs was named the No. 1 brand in the restaurant industry that “Supports Local Community Activities” and ranked No. 1 among Fast Casual brands in the categories of Food Quality, Taste and Flavor, and Service and Hospitality in Technomic’s Consumer Brand Metrics rankings.
Enjoy more subs. Save more lives. To learn more, visit https://www.firehousesubs.com.
- More than 1,180 restaurants in 46 states, Puerto Rico, Canada and non-traditional locations
- $53 million+ granted to public safety organizations via Firehouse Subs Public Safety Foundation®
- Headquartered in Jacksonville, Fla.
SOURCE Firehouse Subs
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