European Wax Center Ranked #1 In Category In Entrepreneur's Highly Competitive 42nd Annual Franchise 500®
PLANO, Texas, Jan. 19, 2021 // PRNewswire // - European Wax Center (EWC) recently ranked #1 in category in Entrepreneur magazine's Franchise 500®. Recognized as an invaluable resource for potential franchisees, the Franchise 500® ranks European Wax Center as no. 49 for its outstanding performance in areas including unit growth, financial strength and stability, and brand power.
"2020 was a challenging year for everyone, but it was also a year of unusual opportunity," says Jason Feifer, Entrepreneur editor-in-chief. "Franchises were able to be nimble and innovative, serving the needs of franchisees and customers in ways that will resonate for many years to come. We believe that, when we eventually look back on this time, we'll see it as a moment when many brands defined themselves for the future."
Despite global pandemic circumstances, European Wax Center continued to grow and open new doors. With a total of 42 new center openings in 2020, including the celebration of their 800th center this past October, EWC is showing no signs of slowing down.
In 2020, European Wax Center committed to franchisees and guests to not only be the leader in waxing, but also the leader in clean. EWC's rigorous sanitation and cleaning measures have always served to create a safe experience for guests. In light of COVID-19, European Wax Center amplified these measures by creating "Team Scrub," a task force charged with ensuring the top safety and sanitation in all centers, every day.
"It's an honor to receive the acknowledgment of being ranked as the lead wax franchise in this highly competitive category and no. 49 overall, especially after a year where a global pandemic has greatly impacted everyone. This recognition is a testament to the measures we take every day to grow as a franchise brand and ensure we continue to provide a safe experience our guests can trust," said David Berg, Chief Executive Officer of EWC.
SOURCE European Wax Center
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