Another Broken Egg Cafe Builds Momentum with Increased Sales and New Openings
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Another Broken Egg Cafe Builds Momentum with Increased Sales and New Openings

Culinary and Cocktail Innovation on Track to Grow Over 35% System-Wide This Year

September 13, 2021 // Franchising.com // ORLANDO, Fla. - Another Broken Egg Cafe, an innovative full-service breakfast, brunch and lunch franchise that specializes in Southern-inspired menu options and creative, hand-crafted cocktails, has seen its focus on seasonality, service and guest experience both on- and off-premise pay off this year. Same-store sales are up nearly 20 percent from pre-pandemic levels.

“Between our sales increases and new cafe openings, we expect system-wide growth to exceed 35 percent this year,” said Paul Macaluso, President & CEO of Another Broken Egg Cafe. “Another Broken Egg Cafe teams have really benefited from the effects of pent-up demand as happy guests return to our dining rooms to enjoy an elevated breakfast and brunch experience.”

In just the last few months, four new restaurants have opened, including the first in Virginia. The other three openings include the first cafes in the Canton and Cleveland markets of Ohio and a new cafe in Indianapolis, which marked the fourth for that franchisee. The brand has three restaurants under construction, including the first in Arizona, the first in Columbus, Ohio, and one in Port Orange, Florida. Leases were recently signed for new locations in Pompano Beach, Florida, Sandusky, Ohio, and Lexington, South Carolina.

All new locations feature the brand’s redesign, which spotlights the expansive full bar and signature hand-crafted cocktails that complement Another Broken Egg Cafe’s Southern breakfast, brunch and lunch menu. Eight existing cafes throughout the system have been remodeled with this new design, with five more scheduled to be remodeled before the end of the year.

“In a recent franchisee satisfaction survey, over 90 percent of our franchisees said they would choose us again and recommend our franchise opportunity to others,” said Jeff Sturgis, Chief Development Officer of Another Broken Egg Cafe. “That level of satisfaction inspires our company to keep innovating, keep introducing new ways to improve the employee and customer experience and keep providing the leadership and support that drives it all.”

In fact, that level of franchisee engagement earned Another Broken Egg Cafe recognition as one of the Top Food Franchises to own, as ranked by Franchise Business Review in July 2021.

SOURCE Another Broken Egg Cafe

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