Fleet Feet Opens 25th Store in Texas

By: Fleet Feet | 1 Shares 620 Reads

Local owners set to open McAllen store this week; grand opening set for March

February 07, 2022 // Franchising.com // McAllen, Texas - Fleet Feet continues its expansion in Texas with the opening of its newest franchise in McAllen. Located in The Shops at 29 at 2700 W. Expressway 83, near the McAllen Convention Center eight miles from the U.S.-Mexico border, the new store will be owned and operated by Sandra and Hugo Gutierrez. To celebrate the opening, a ribbon cutting ceremony will be held today at 10 a.m., with a grand opening event to follow on March 5.

“We are thrilled to officially welcome Sandra, Hugo and their son Diego to the Fleet Feet family,” said John Moloznik, vice president of development for Fleet Feet. “We’ve been eager to grow in McAllen and we’re grateful to be expanding Fleet Feet’s presence with the Gutierrez family. They are passionate about running and community, and we know they’ll make an immediate and lasting impact in McAllen.”

The Gutierrez’s have been avid runners for more than 20 years, participating in numerous marathons, half marathons, 5Ks and 10Ks. Following Hugo Gutierrez’s honorable discharge from the U.S. Navy in 1995, the Gutierrez family relocated to the Rio Grande Valley. While the area offered a variety of outdoor trails, gyms, running events and other fitness activities, the Gutierrez’s saw a need for more structured support that would help community members achieve their running, walking and overall fitness goals.

“When my family and I first stepped into a Fleet Feet store, we were so impressed with the staff’s expertise and outstanding customer service, and knew that’s what had been missing from the Rio Grande Valley community,” said Hugo Gutierrez. “We are so excited to combine our passion for running with a leading national brand like Fleet Feet, and cannot wait to bring its expertise and resources to the incredible members of our community.”

Fleet Feet McAllen will operate with the brand’s exclusive personalized outfitting experience, fit id®, which includes 3D foot scanning and dynamic pressure mapping. The pressure mapping software launched in November 2020 and allows outfitters to measure the unique foot path and weight distribution of each foot as an individual walks across a three-and-a-half-foot long force plate. These measurements give Fleet Feet the ability to offer individualized footwear solutions through Superfeet’s ME3D line of personalized insoles.

Fleet Feet first opened its doors in Sacramento, Calif., in 1976. What began as a running store quickly transformed into a hub for the running community. Today, Fleet Feet’s network of community-based retail stores across the country are a place of inspiration, showing people how Running Changes Everything®. Fleet Feet’s continued growth is fueled by the brand’s constant innovation, including its exclusive, proprietary outfitting experience, fit id®, which uses 3D foot scanning and dynamic pressure mapping, allowing Fleet Feet to offer personalized footwear solutions for every runner, walker and fitness enthusiast of all abilities.

SOURCE Fleet Feet

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