ERA® Real Estate Enters North Idaho With The Affiliation Of ERA Shelman Realty
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ERA® Real Estate Enters North Idaho With The Affiliation Of ERA Shelman Realty

Family-Owned Brokerage Joins ERA® Network and Expands Brand’s Idaho Presence

June 07, 2022 // Franchising.com // MADISON, N.J. - ERA® Real Estate today announced the affiliation of ERA Shelman Realty. The company is based in Bonners Ferry, Idaho and has served the community since 1963.

Owners Mark and Loralee Carey purchased the firm in 2018 from Mark’s brother Steve Carey, who bought the firm in 1991 from the Shelman Family.

A native of Bonners Ferry, Mark Carey left his hometown following his high school graduation in 1981 to find work due to the downturn in the economy. He met his wife Loralee Carey in Oregon in 1982 and earned his real estate license there in 1984. The couple moved back to north Idaho in 1993 where Mark continued his real estate career. In 2017, Loralee obtained her real estate license when the couple was purchasing the family brokerage. Mark and Loralee’s son, Isaac, is also a REALTOR® with the local Bonner Ferry brokerage, as well as a number knowledgeable and experienced agents who live in the area.

Bonners Ferry is located in the Kootenai River Valley, approximately 30 miles south of the Canadian border and 20 miles west of the Montana border. The city serves as the official gateway city for travelers from Canada. The area is surrounded by beautiful mountain ranges, offering residents and visitors ample opportunities for outdoor recreation. With a lower-than-average cost of living, Bonners Ferry and the surrounding towns are popular with families and retirees. Major employers are in health care, retail trade, manufacturing, construction, agriculture and forestry. Additionally, many employees in the area work remotely due to the availability of high-speed internet.

Details:

  • Mark and Loralee Carey will fuel growth by recruiting new agents to the firm. Agents will be attracted to ERA’s business-building resources, lead generation tools and the brand’s state-of-the-art technology suite, including MoxiWorks’ powerful customer relationship management system.
  • ERA’s consumer-focused marketing programs, such as TextERA, which transforms yard signs into interactive property marketing, will position agents to provide unique offerings to their clients.
  • Team ERA University will support growth through increased productivity as agents tap into the extensive professional development resources in the brand’s proven learning and training platform.
  • The ERA Distinctive PropertiesSM marketing program for high-end, luxury homes will allow the firm to offer an enhanced level of service and expertise to a discerning client segment.
  • The brokerage is heavily involved in a variety of community efforts and donates thousands of dollars a year to organizations including the local orchestra, the 4-H, the Future Farmers of America, the Alzheimer’s Association, Bonners Ferry Senior Center, a major sponsor of the Badger Boost Club discount coupon booklet, fundraisers for Friends of the Restorium, as well as serving as the sponsor of the Kootenai River Run Scholarship.
  • According to the National Association of REALTORS®, the median home listing price in Bonners Ferry is $487,000.

SOURCE ERA®

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