Legendary Restaurant Brands Inks Deal to Enter New Markets
January 10, 2023 // Franchising.com // DALLAS (Jan. 9, 2023) – Legendary Restaurant Brands, the parent company of Bennigan’s, Bennigan’s On The Fly and Steak and Ale, today announced the signing of an Area Development Agreement with Endeavor Properties.
"The revival of Steak and Ale has truly been a labor of love for our team, and while we were eager to reintroduce the brand, we understood the importance of finding the ideal partner first," said Paul Mangiamele, Chairman and CEO of Legendary Restaurant Brands. "We believe we found that partner in Endeavor. They understand how much our loyal guests miss the polished casual steakhouses and the value-driven, family-friendly food and service at Steak and Ale, just as they long for the signature Bennigan’s menu and memorable dining experiences. We’re looking forward to growing together through this exciting relationship.”
"We’re thrilled to partner with Paul and his team to bring these brands to guests who have been clamoring for their return,” said Endeavor CEO and President Roy Arnold. “We’re confident that the unique, nostalgic appeal of Steak and Ale and Bennigan’s will be a powerful combination that’s perfectly suited to win in today’s competitive dining landscape.”
Bennigan's is a chain of casual dining restaurants known for its friendly atmosphere and craveable American fare, which includes everything from Prime half-pound burgers and sandwiches to legendary favorites like Oh, Baby™ Back Ribs. Bennigan's comfortable and inviting décor creates a warm and welcoming environment for guests and is the perfect place to relax and unwind with a quick bite to eat or a long and leisurely meal.
The new Steak and Ale menu will feature all of its traditional favorites, including the famous salad bar along with several contemporary touches including a Prime Rib carving station and table-side service. With decades of goodwill and brand equity, and supported by an expert operations and management team, the future is bright for this Legendary brand.
SOURCE Legendary Restaurant Brands
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