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Cicis® Pizza Named to Pizza Marketplace’s Top 100 Movers & Shakers List

By: Cicis |  1 Shares     176 Reads

Nationally Acclaimed Pizza Buffet Awarded the Number One Marketing Campaign and President, Jeff Hetsel, Named Top Executive

April 03, 2023 // Franchising.com // COPPELL, Texas - Cicis® Pizza, the nation’s original all-you-can-eat pizza buffet, announced today it has been named to Pizza Marketplace’s list of Top 100 Movers and Shakers. The Top 100 list recognizes 25 executives and 75 brands in a variety of categories including marketing, menu innovation, technology, emerging brands and growth.

Cicis earned the number one spot in the top marketing campaigns division due to its “Endless Pizzabilities™” campaign, created to reignite customer love and position Cicis as a destination not just for affordability, but also for a variety of entertainment. Hetsel was also recognized as one of the most influential executives shaping the future of the pizza restaurant industry for being hands-on after taking the lead and quickly launching a rebrand focused on delivery and carryout while creating a positive workplace. All 2023 honorees were announced on March 28 during the International Pizza Expo in Las Vegas.

“We’re incredibly honored to be named on Pizza Marketplace’s inaugural Top 100 Movers & Shakers list,” said Hetsel. “2022 was a massive year of growth for us. We launched a new brand campaign, “Endless Pizzabilities™,” that was a huge part of our success. We have many more exciting plans for Cicis that will continue to drive our phenomenal results while engaging guests and franchisees.”

Notable changes that came with the “Endless Pizzabilities™” campaign include updated game room designs and a reduction in new unit buildout costs with a new restaurant prototype for interested franchisees. With nearly 300 locations in business across the U.S., the Cicis team is confident that these new changes will help drive franchise growth in target markets such as Texas, Georgia, Florida and North Carolina.

Cicis is selectively awarding franchise opportunities to a variety of qualified franchisee candidates, including single-unit and multi-unit franchisees and other well-capitalized investors. Ideal Cicis franchisees have business operations experience and the capability to fully immerse themselves in the business.

For more information about the Cicis franchise opportunity, visit franchise.cicis.com.

About Cicis® Pizza

Founded in 1983, Irving, Texas-based Cicis invented the Endless Pizza Buffet concept, offering guests a wide variety of pizzas, including traditional crust and flatbreads, along with pastas, salads and desserts for dine-in, to-go and catering. With nearly 300 restaurants in 30-plus states, Cicis has been ranked by CNN Money as the No. 1 "Casual Dining Pizza Chain (for your money) in America," named by Technomic as the No. 2 "Most Kid-Friendly Chain as voted by Millennial Moms" and recognized by Nation's Restaurant News among its Top 200 Restaurant Chains.;

For more information about Cicis, visit cicis.com or Facebook.com/Cicis. 

SOURCE Cicis® Pizza

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Media Contact:

Brooke Sutcliffe
All Points PR
Cell: 716-908-3812
bsutcliffe@allpointspr.com

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