Another Broken Egg Cafe Accelerates Growth Momentum for 2024 and Beyond with Four New Multi-Unit Development Agreements
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Another Broken Egg Cafe Accelerates Growth Momentum for 2024 and Beyond with Four New Multi-Unit Development Agreements

Nation’s Leading Upscale Daytime-Only Brand Welcomes Four New Franchise Groups in the Fourth Quarter to Expand Concept in Florida, Kansas, North Carolina and Texas

January 10, 2024 // Franchising.com // ORLANDO - Another Broken Egg Cafe, the award-winning, upscale ‘NextGen Casual’ daytime-only restaurant, is starting the new year by building upon the strong growth momentum it established in 2023. The brand, which is quickly approaching its milestone 100th cafe opening, announced today that in the fourth quarter of 2023 it signed development agreements with four new franchise groups to expand its footprint in Florida, Kansas, North Carolina and Texas. The agreements represent commitments to open 13 new cafes over the next three to four years.

Specifically, the new development agreements will introduce the brand to several key markets in states where the company has an established presence including Wichita, Kansas; Concord, Winston-Salem and Greensboro, North Carolina; Port St. Lucie and Stuart, Florida and the Rio Grande Valley of Texas. The new franchisees bring a wealth of previous restaurant, hospitality and business experience to Another Broken Egg Cafe, including experience as owners and operators of Sonic, Denny’s, Bennigan’s and Marriott Hotel properties.

“We’re thrilled to welcome these four new groups to the Another Broken Egg Cafe franchise community,” said Jeff Sturgis, Chief Development Officer for Another Broken Egg Cafe. “With their diverse set of backgrounds and wealth of experience in business operations, we’re confident that they will each excel at driving the brand forward in their respective markets. Their valuable partnerships give our team another reason to celebrate as we kick off 2024 feeling more energized than ever before.”

This energy behind Another Broken Egg Cafe, which is the largest, actively franchising brand in the daytime-only dining segment, comes as the company celebrates several significant accomplishments in 2023. Last year, the brand’s franchise and corporate cafe growth efforts included 16 new cafe openings, multiple signed development agreements with both new and existing franchisees and signed leases for 20 additional cafes to open in 2024 and beyond. The brand recently added to its cafe footprint with new locations in core markets like Florida, South Carolina, Ohio, Texas, Georgia and Tennessee, and opened its first cafe in Maryland.

“The growth momentum behind Another Broken Egg Cafe will only continue to accelerate in 2024 as we’re poised to bring our Southern-inspired favorites to more markets across the country,” said Paul Macaluso, President and CEO of Another Broken Egg Cafe. “The four groups joining our world-class team of franchise operators recognize that now is the perfect opportunity to become part of an award-winning concept, and we’re thrilled to have each of them on board.”

Known for its Southern-inspired menu offerings with innovative twists and signature cocktails, Another Broken Egg Cafe features an enticing and modernized environment where indulgent food and beverages – including a full bar with signature cocktails, mocktails, mimosas and bloody marys – come together to create a highly memorable dining experience for guests.

Prospective franchisees include restaurant operators with backgrounds in full service, fast casual and quick service brands who are looking to diversify their portfolio into the brunch daypart. For more information about franchising opportunities, please visit anotherbrokeneggfranchise.com.

For more information about Another Broken Egg Cafe visit www.anotherbrokenegg.com.

About Another Broken Egg Cafe

Another Broken Egg Cafe of America Franchising, LLC (Another Broken Egg Cafe®) is an upscale breakfast, brunch and lunch restaurant that specializes in award-winning, Southern-inspired menu options with innovative twists and signature cocktails. Celebrating indulgence through the finest, high-quality ingredients, the brand is one of the fastest-growing, daytime-only franchised concepts in the country, with more than 95 locations in 16 states and dozens more in development. With over 26 years of experience in the daytime cafe category, the company was named a “Top Food Franchise” by Entrepreneur Magazine and Franchise Business Review in 2022 and featured in FSR Magazine’s “NextGen 25 Report” in 2023. The brand is well-positioned for expansive growth after implementing several new full bar and culinary initiatives designed to drive incremental sales and increase profits for individual cafes.

SOURCE Another Broken Egg Cafe

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Media Contact:

Peyton Harvey
All Points PR
Cell: 260-388-4479
pharvey@allpointspr.com

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