Smalls Sliders® Introduces New Smorange™ Dreamsicle Shake
Trending Cheeseburger Slider Brand Launches the Limited Time Treat of Your Dreams
June 03, 2024 // Franchising.com // ATLANTA - Summer just got a whole lot dreamier. Smalls Sliders, the industry-disrupting cheeseburger slider concept, revealed its latest limited-time menu offering, the Smorange™ Dreamsicle Shake. Starting June 3, the citrusy-orange and creamy vanilla treat will be available through September 2.
Implementing seasonal items, which have shown resounding success amongst Smalls’ Frequent Sliders, inspired the brand to develop a sweet and dreamy shake just in time for summer. Noticing the rise of popularity among creamsicle and fruit flavors, Smalls created its unique spin by implementing the brand’s signature, trademarked color, Smorange™
“We’ve experienced tremendous success by introducing seasonally relevant cold beverages, directly responding to our Frequent Sliders' feedback for more flavor options,” said Michael Alberici, Senior Vice President and Head of Marketing at Smalls Sliders. “With the increasing recognition of Smorange™, our brand’s signature color, and the rising popularity of nostalgic flavors, the decision to introduce an orange creamsicle option was an obvious choice.”
In addition to offering the Smorange™ Dreamsicle Shake at every Can, Smalls Sliders is curating exclusive “Dream Kits” for influencers and brand enthusiasts. The kits will include promotional swag like a Dreamsicle-themed sleeping mask, tumblers, edible “Dream Dust” and other signature Smalls goodies. Smalls will also launch a sweepstakes for Frequent Sliders to nominate a children’s summer program on social media to receive an ice chest full of Dreamsicle Shakes.
Smalls Sliders opened its first signature ‘Smorange™’ colored Can in 2019. Since its inception, Smalls Sliders has disrupted the QSR industry with its stacked leadership team and robust development pipeline, furthering its rapid growth trajectory with more than 240 Cans open or under development. The brand continues to garner high-level industry recognition, with Nation’s Restaurant News featuring Smalls Sliders in its “Breakout Brands of 2023”, and QSR Magazine ranking the brand in its annual QSR 50 Contenders list. Other accolades include ranking on Entrepreneur magazine’s “Top New & Emerging Franchises” for two consecutive years, both in 2023 and 2024.
For more information on Smalls Sliders, slide thru to www.smallssliders.com.
About Smalls Sliders
Smalls Sliders is one of the fastest-growing brands in the restaurant industry, specializing exclusively in fresh, cooked-to-order cheeseburger sliders that are small in size but big in taste. Equipped with a streamlined drive-thru, walk-up window and unique modular buildout, the Atlanta-based brand is headed towards nationwide growth with locations opening across the Southeast, Southwest, Midwest, and West Coast. These expansion plans are spearheaded by Smalls Sliders’ stacked leadership team, each bringing numerous decades of restaurant experience to the table. Smalls Sliders is the brainchild of restauranteur visionary Brandon Landry and is backed by industry veterans, 10 Point Capital, and former NFL star Drew Brees, as investors. For more information on how Smalls Sliders is the biggest thing to happen to burgers since buns, visit www.smallssliders.com.
SOURCE Smalls Sliders
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Media Contact:
Allie Nowak
All Points PR
(847) 450-9934
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