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Century 21 Real Estate Announces Third Annual Global Giving Initiative

By: Century 21 |  0 Shares     135 Reads

July 16, 2024 // Franchising.com // MADISON, N.J. - Century 21 Real Estate LLC today announced the Century 21® System’s third annual fundraising effort in support of local communities served by the brand’s global network of independent agents and brokers.

This year, companies affiliated with the Century 21 Brand around the globe will once again host philanthropic activities during the week of July 21-26 to support causes important to the agents and communities including homelessness, food insecurity, disaster relief, education, health, the environment and more.

“People often remark that, as a profession, real estate is local and focused on supporting homeownership which is true. But this expression also describes the Century 21 Network’s all-encompassing commitment to elevating the individual communities they serve,” said Mike Miedler, President and CEO, Century 21 Real Estate LLC. “Brokers and agents affiliated with the Century 21 Brand don’t just serve their cities and towns, they live there, too, and work tirelessly to make them better places for everyone. Time and again we see our Century 21 family step up to help their neighbors, friends and those underrepresented communities who are most in need.”

In addition to local brokerage efforts, the Century 21 Brand as well as many of its independent brokerages have supported the Easterseals charitable organization for more than four decades.

“For the Century 21 Brand, support of the communities we serve is part of our DNA and our 45-year-long commitment to Easterseals is a true testament to that,” said Greg Sexton, COO of Century 21 Real Estate LLC who was appointed to the Easterseals National Board of Directors in 2023. “I am so proud of the relentless efforts of the brokers and agents within the Century 21 Network as they not only raise money but drive awareness for the important work of this remarkable organization. Over the last year, I have had the privilege of working more closely with Kendra Davenport and her extended leadership team to create synergies that elevate the organization’s impact to more than 1.5 million people served by Easterseals each year.”

“As our longest-serving legacy philanthropic partner, the Century 21® brand and its network have been stalwart supporters of Easterseals since 1979,” said Easterseals President and CEO Kendra Davenport. “Forty-five years later, we continue to be amazed by the extraordinary efforts of the local brokerages affiliated with the Century 21 brand across North America– from annual fundraising campaigns to the unique charity events they put together. With the brand’s long-standing support, Easterseals is able to make great strides toward fulfilling its mission of enhancing quality of life and expanding local access to healthcare, education, and employment opportunities to the people it serves each year. Together, we’re empowering people with disabilities, families, and communities to be full and equal participants in society.”

Throughout the year, companies affiliated with the C21® brand host a variety of events to engage community members in support of Easterseals and other local charity organizations including:

• Century 21 Novus “Reels for Seals”
  In its ninth year, the Century 21 Novus Reels for Seals is an annual fishing tournament held at Lake Wedowee in Alabama. This year was the event’s best yet, pulling in $27,000 in support for Easterseals North Georgia. In fact, in recognition of the brokerage’s commitment, the Easterseals affiliate dedicated the auditorium in its local facility to Century 21 Novus.
  
  According to Century 21 Novus broker/owner Rett Harmon, “We designed Reels for Seals to resonate with parents and kids and create a fun way for families to give back while enjoying time together.”
• Century 21 Affiliated Golf Classic
  The brokerage’s fourth annual charity golf tournament in support of Homes Giving Hope, a non-profit organization providing independent living support for adults with unique abilities, raised $45,344 this year! The Affiliated Family Foundation is a 501(c)(3) private charity which was created to encourage generous agents and brokers affiliated with Century 21 Affiliated to give back to local communities in a meaningful and coordinated manner.
  
  According to Century 21 Affiliated CEO and owner Dan Kruse, “Century 21 Affiliated is not only dedicated to helping clients with all their real estate transactions, but we are also committed to helping our communities thrive. We provide multiple charitable contributions and do our part to take care of those around us.”
• Century 21 Bryanston, South Africa
  Staring earlier this year, agents affiliated with Century 21 Bryanston have hosted a monthly charity drive at the Hobart Grove Center benefitting multiple local philanthropic organizations including the Miracle Mission, whose main purpose and function is to provide a home for children in distress, and the SPCA Sandton, an organization committed to ending animal cruelty in South Africa.

SOURCE Century 21 Real Estate LLC

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