Smalls Sliders® Signs First Agreement in Indiana

Smalls Sliders® Signs First Agreement in Indiana

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Award-Winning Cheeseburger Slider Brand Inks Massive 15-Can Deal for Midwest State

February 19, 2025 // Franchising.com // INDIANA– Smalls Sliders, the industry-disrupting cheeseburger slider brand rapidly growing across the country, is continuing to spread its signature Smorange™ hue nationwide, this time through its first development agreement inked with esteemed operating group, Indy Craves, led by entrepreneurs Ellen Broyles, Justin Ruetz, while also supported in consulting by Alex Yeater. The latest deal details 15 Cans coming to the Midwest state, with the first expected to open in the next 12 months.

Broyles and Ruetz each bring a diverse array of experiences and skills to the group’s venture with Smalls Sliders. Spanning various industries, including financial services, insurance, and the QSR space, the group is well equipped to bring the groundbreaking brand into the Indiana market and is eager to make an immediate impact with their first Can. They also plan to engage with the community by becoming active members of their local chambers of commerce and supporting other local charities & organizations.

“Smalls Sliders has been taking the nation by storm, and we were immediately drawn to its unique people-driven approach,” said Justin Ruetz. “The brand’s simple yet extremely effective model has proven success, and it was a no-brainer to get on board. Smalls is a movement, and we’re thrilled to officially bring the unique experience to communities across Indiana.”

Smalls Sliders is eyeing growth across the Midwest in 2025, and this agreement in Indiana with Indy Craves is a clear sign for the impressive expansion ahead. The seasoned operating group behind this latest agreement is currently eyeing communities such as Lafayette, Indianapolis, Kokomo, Fishers, Noblesville, Carmel, Muncie, Pendleton, Avon, Plainfield, Greenwood, Terre Haute, Bloomington, and Columbus for Cans.

“Seasoned operating groups like Indy Craves truly differentiate us from other concepts in the QSR space, “said Don Crocker, Chief Development Officer of Smalls Sliders. “This agreement is a great way to kick off 2025 and an even better milestone for the brand as we continue to push into the Midwest. Indiana is wide open for development, and we’re excited to introduce our concept to guests across the state.”

Smalls Sliders opened its first signature ‘Smorange™’ colored Can in 2019. Since its inception, Smalls Sliders has disrupted the QSR industry with its stacked leadership team and robust development pipeline, furthering its rapid growth trajectory with more than 375 Cans open or under development. The brand continues to garner high-level industry recognition, with Nation’s Restaurant News featuring Smalls Sliders in its “Breakout Brands of 2023”, and QSR Magazineranking the brand in its annual QSR 50 Contenders list in 2023 and 2024. Other accolades include ranking on Entrepreneur magazine’s “Top New & Emerging Franchises” list in 2023 and 2024 and landing on Technomic’s 2024 Future 50 Growth Chains which highlights the fastest-growing restaurant chains.

For more information on Smalls Sliders, slide thru to www.smallssliders.com or visit https://smallsslidersfranchising.com to learn more about franchising opportunities.

About Smalls Sliders

Smalls Sliders is one of the fastest-growing brands in the restaurant industry, specializing exclusively in fresh, cooked-to-order cheeseburger sliders that are small in size but big in taste. Equipped with a streamlined drive-thru, walk-up window and unique modular buildout, the Atlanta-based brand is headed towards nationwide growth with locations opening across the Southeast, Southwest, Midwest, and West Coast. These expansion plans are spearheaded by Smalls Sliders’ stacked leadership team, each bringing numerous decades of restaurant experience to the table. Smalls Sliders is the brainchild of restaurateur visionary Brandon Landry and is backed by 10 Point Capital and former NFL star Drew Brees, as investors. For more information on how Smalls Sliders is the biggest thing to happen to burgers since buns, visit www.smallssliders.com.

SOURCE Smalls Sliders

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Media Contact:

Conor Mills  
‭‭‭(847) 282-2070‬
[email protected] 


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