Angry Crab Shack Cracks the Code on Franchise Success
Angry Crab Shack is a casual dining seafood concept that serves high-quality seafood at a great value in a fresh, fun, family-friendly atmosphere where guests are encouraged to add their autograph to designated areas of their walls. Their sought-after signature seafood is boiled Louisiana-style and served quickly with their proprietary Asian-Cajun sauces and seasonings.
The popular Mesa, Arizona-based Asian-Cajun concept has hit the ground running to expand outside its backyard in 2020 with plans to open up to 20 new restaurants. The brand is set to introduce the fun Angry Crab Shack experience to Orange Beach, AL; Laveen and San Tan Valley, AZ; Parkland, FL; Atlanta, GA; Henderson, NV; Arlington, TX and Salt Lake City, UT with recently added new Franchise Owners in these markets. Targeted franchise expansion also includes Alabama, Arkansas, Colorado, Florida, Georgia, Hawaii, Idaho, Indiana, Kansas, Kentucky, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, New Mexico, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, West Virginia, and Wisconsin. They’re on the fast track for growth as a one-of-a-kind, fresh seafood franchise opportunity that’s proven and popular.
Angry Crab Shack’s surge builds on a blockbuster 2019 for the brand that posted a year-over-year sales jump of 16.4% and average unit volume of more than $4.0 million in its corporate restaurants open for at least one year. With a winning blueprint for expansion in place, Angry Crab Shack stands ready to be a household name across the country.
“Our national brand recognition has skyrocketed,” says Andrew Diamond, president of Angry Crab Shack. “Aspiring business owners want to bring our concept and culture to their hometowns, which is incredible. Having worked hard to build a strong infrastructure, we’re now able to place an emphasis on franchise growth in 2020.”
The brand prides itself on using the freshest ingredients, with lobster from the East Coast, Dungeness Crab from the Pacific Northwest, King Crab from the Bering Strait, Snow Crab from Canadian waters, and crawfish from the Gulf of Mexico. Guests who aren’t shellfish-inclined can opt for seared vegetables and salmon in an array of sauces and spices, a classic cheeseburger, po' boy, or gumbo. There is also a full, lively bar with happy hour and bartenders who entertain as they serve.
For Franchise Owners, Angry Crab Shack delivers a unique, easy-to-own, and profitable-to-run brand, backed by seasoned, corporate support. The fast-casual seafood concept is a hot market that’s less crowded and complements existing franchise owners’ portfolios.
Franchise partners can expect:
- Strategic real estate practices. The site selection process focuses on finding great second-generation locations, minimizes the initial cost of entry and monthly overhead.
- Simple operations. Angry Crab Shack’s fresh seafood is boiled and seasoned, so there's no need for fancy appliances, sprawling countertops, or a large kitchen staff. This saves money at both the onset with restaurant build-out and in the long run with less money spent on labor and utilities.
- Purchasing power. Long-standing relationships with trusted seafood vendors eliminate the middleman, providing high-quality, priced-right seafood directly from the source.
- Multiple revenue streams & dayparts. With a full bar, lunch, dinner, takeout and catering options, growth is always on the menu.
With aggressive plans for 100 restaurants by 2023, Angry Crab Shack seeks to grow with experienced multi-unit owners primed to get in on the ground floor with the leader in the emerging Asian-Cajun fusion restaurant segment.
“The location strategy at Angry Crab Shack is second to none. By minimizing start-up time, and avoiding unnecessary costs, you’re able to open your doors sooner and make a higher return on your investment, faster,” said Lincoln Kennedy, former Oakland Raiders offensive tackle and Angry Crab Shack Franchise Owner.
Ready to grab a crab and own an Angry Crab Shack? See what it takes. https://www.angrycrabfranchise.com/
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