Get Started in Franchising

Looking for information that will help you get started in franchising? Here’s where you can learn how to do your research, set priorities, speak with franchisors and franchisees, and conduct due diligence as you explore new brands. Find answers to all your franchising questions here.

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FRANCHISE SPOTLIGHT

Think like a prospect to sell to a prospect.
  • Steve Olson
  • 1,437
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,467
Is your sales team "trust worthy"?
  • Joe Mathews
  • 3,133
Social media marketing news you can use. This week: 1) Are Boomers a missed opportunity for marketers?; 2) How to use Facebook ads to boost your direct mail campaigns; 3) IHOP begins testing delivery; 4) Domino's adds ways for customers to earn loyalty points; 5) South Philly Cheesesteaks responds with sass (and class) to cease-and-desist letter from "unnamed" chicken brand.
  • Eddy Goldberg
  • 1,321
Todd Graeve has motored his way through the Scooter's Coffee organization. He's been an area representative for the brand, served as chief financial officer for 8 years, and now is CEO.
  • Kerry Pipes
  • 1,667
Cowboy Chicken redesigns restaurants from front to back
  • Sean Kennedy
  • 1,494
Franchise Business Review surveys the satisfaction level of low-cost franchisees
  • Franchise Business Review
  • 1,186
TA Restaurant Group rejuvenates Quaker Steak & Lube
  • John Ponczoch
  • 1,637
How to communicate with the 4 styles of franchise buyers
  • Joe Mathews
  • 1,775
What's not to love about big data? To paraphrase Sandy Pentland, the big data guru at MIT: The power of big data is that it is information about what people do, not what they say.
  • Jim Bender
  • 1,895
Social media marketing news you can use. This week: 1) Marriott's new Snapchat campaign; 2) 4 mistakes you could be making with your marketing personas; 3) how to market your brand with Facebook Stories; and 4) new survey examines restaurant customers' plans for the next 12 months.
  • Eddy Goldberg
  • 2,296
SPONSORED
Open a American Family Care Franchise
The demand for health care services increases every year. People want and need access to health care on their terms - which usually means immediately!
In 2015, when opportunity came knocking, Susan Boresow answered the bell. At the time she was CMO at Massage Envy. Today she's president of Title Boxing Club, the boutique fitness franchise that specializes in boxing and kickboxing fitness classes with more than 160 locations in the U.S. and abroad.
  • Kerry Pipes
  • 3,614
Cousins Subs is expanding through an ongoing rebranding and growth initiative. The company has just announced three new multi-unit deals in Wisconsin and Illinois.
  • Multi-Unit Franchisee
  • 11,396
Singapore offers U.S. franchisors opportunities for growth
  • Peter Schwarzer
  • 9,438
Shoney's, founded in 1947, is banking on a complete makeover with a new menu, a new look, and a full beverage bar.
  • David Davoudpour
  • 5,045
La Madeleine Turning to Refranchising and Looking for Multi-Unit Operators to Spur Rapid Growth in an Effort to Double the Brand's Size in 5 Years.
  • Multi-Unit Franchisee
  • 24,049
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,037
Allan Young will tell you straight up that his job begins and ends with accountability. It's just the way the 46-year-old CEO of Noble Brands sees it.
  • Kerry Pipes
  • 1,429
Following the unexpected results of the U.S. presidential election in November, U.S. franchisors that our company assists in taking their franchises global, asked us to assess the impact on international franchising in key countries.
  • William Edwards
  • 1,008
What a wonderful world of women we've found for our 4th Annual Women's issue! In the three previous issues we featured presidents, CEOs, and founders.
  • Eddy Goldberg
  • 1,234
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,136
SPONSORED
Open a RedBrick Pizza Franchise
At RedBrick Pizza (R), old world traditions meet new world recipes to create a better-for-you pizza experience. Baking pizzas to perfection at 1000 degrees in 3 minutes, our signature open-flame brick oven are becoming a leader in the industry.
Thomas Scott's report from the IFA Convention pinpoints several important takeaways for franchise sales and development in 2017.
  • Thomas Scott
  • 1,634
Phoning, emailing, and frantically setting up meetings to goose your year-end sales numbers? Whoa! Slow down, take a deep breath, step off the hamster wheel, and learn to balance your life, says franchise sales pro Steve Olson.
  • Steve Olson
  • 1,394
Two years ago, when Georgetown, Texas-based Sport Clips prepared to enhance its corporate team and boost growth it called on Mark Kartarik, a salon industry veteran.
  • Kerry Pipes
  • 1,584
Is your franchise development presentation full of holes? Jim Bender, who reviews them for a living, challenges you to "read it like you bought it."
  • Jim Bender
  • 1,286
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,082
Despite the recent onslaught of external threats, the fundamentals of the franchise business model are solid, says Dean Zuccarello, CEO and founder of The Cypress Group.
  • Dean Zuccarello
  • 3,648
Does it bother you when customers walk into your stores with no intention of buying anything? John DiJulius strongly suggests adjusting your attitude.
  • John DiJulius
  • 1,096
Cousins Subs reboots after 44 years, laying the foundation for expansion into new markets.
  • Christine Specht
  • 1,814
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,094
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