STAR Awards 2016 Top Winners Honored for Best Recruitment Practices

 STAR Awards 2016 Top Winners Honored for Best Recruitment Practices

Attendees at Franchise Update's Leadership & Development Conference can opt to have their sales and recruitment efforts mystery shopped in advance of the conference in 5 different categories crucial to franchise development. This year 165 brands chose to be mystery shopped by independent third parties.

The purpose of the mystery shopping, which Franchise Update Media has conducted for years, is to provide insight and opportunities for the participating franchisors to improve their business practices based on industry benchmarks.

The top performers in each category were honored as STAR Award winners at a dinner banquet on the final evening of the conference. They also will be profiled in the upcoming fourth quarter issue of Franchise Update magazine.

In addition to honoring the top winners, we salute the Top 20 in four of the categories, and the Top 10 in Franchisee Satisfaction for their industry-leading recruitment and development efforts this year.

Not shown below are the winners of Best Overall Performance. First place went to Captain D's Seafood, and Second Place to Pinot's Palette. Best Overall Responsiveness went to BrightStar Care.

Telephone Prospect Follow-Up

  1. Wild Birds Unlimited
  2. FirstLight Home Care
  3. Big Frog Custom T-Shirts
  4. BrightStar Care
  5. PuroClean
  6. Huddle House
  7. Teriyaki Madness
  8. Handyman Connection
  9. CruiseOne Dream Vacations
  10. InXpress
  11. Floor Coverings International
  12. Pinot's Palette
  13. Recycled Granite
  14. Chem-Dry Carpet Cleaning
  15. Merlin 200,000 Mile Shops
  16. Sport Clips
  17. Captain D's Seafood
  18. Go Mini's Moving & Portable Storage
  19. Pump It Up
  20. SpeedPro Imaging

Website Prospect Follow-Up

  1. Capriotti's Sandwich Shop
  2. Checkers/Rally's
  3. BrightStar Care
  4. Panchero's Mexican Grill
  5. Chem Dry Carpet Cleaning
  6. Camp Bow Wow
  7. Captain D's Seafood
  8. Big Frog Custom T-Shirts
  9. Teriyaki Madness
  10. Fit36
  11. Costa Vida Fresh Mexican Grill
  12. R Taco (Rusty Taco)
  13. Bach to Rock
  14. Bar Louie
  15. Johnny's Italian Steakhouse
  16. Pinot's Palette
  17. Charter Fitness
  18. Primrose Schools
  19. Right at Home
  20. Scooter's Coffee

Website Best Practices

  1. Mighty Auto Parts
  2. Smoothie King
  3. Tropical Smoothie Cafe
  4. Togo's Sandwiches
  5. Shelf Genie
  6. FirstLight Home Care
  7. Floor Coverings International
  8. Christian Brothers Automotive
  9. Bach to Rock
  10. Oxi Fresh Carpet Cleaning
  11. Epcon Communities
  12. Sport Clips
  13. American's Swimming Pool Co.
  14. PostNet
  15. Moe's Southwest Grill
  16. Meineke Car Care Centers
  17. Fastsigns International
  18. Chem-Dry Carpet Cleaning
  19. Captain D's Seafood
  20. Taco John's

FDD Grade

  1. Zaxby's
  2. Primrose Schools
  3. Christian Brothers Automotive
  4. Interstate Batteries
  5. Big Frog Custom T-Shirts
  6. Sport Clips
  7. Goldfish Swim School
  8. Pinot's Palette
  9. Ben's Soft Pretzels
  10. Great Clips
  11. McAlister's Deli
  12. Waxing the City
  13. Fastsigns International
  14. Nothing Bundt Cakes
  15. Massage Envy
  16. The Melting Pot
  17. Le Duff America
  18. Wild Birds Unlimited
  19. All American Pet Resorts
  20. Planet Fitness

Franchisee Satisfaction

  1. Home Instead Senior Care
  2. Fastsigns International
  3. Wild Birds Unlimited
  4. CruiseOne Dream Vacations
  5. Christian Brothers Automotive
  6. Zaxby's
  7. Pinot's Palette
  8. Pinch A Penny Pool Patio and Spa
  9. Two Men and a Truck
  10. Captain D's Seafood

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