AlphaGraphics Recognized For Franchise Excellence And Franchisee Satisfaction By Franchise Research Institute
September 04, 2007 // Franchising.com // (Salt Lake City, UT)---AlphaGraphics, the print and visual communications franchise that boasts the highest average sales per location, has been named a world-class franchise by Franchise Research Institute, a nationally-recognized conductor of franchise-related surveys.
Of the AlphaGraphics franchisees who responded to the survey, 94 percent rated the overall quality of the AlphaGraphics franchise as excellent, very good or good. To be designated as a "world-class franchise" by Franchise Research Institute, franchisors must receive a rating of at least 85 percent. In the areas of ongoing training and support, quality of products and services, marketing, effective communication and long-term growth potential, more than 85 percent of the responses were positive. In addition, franchisees rated their access to and communication with senior management very high, with 91 percent strongly agreeing or agreeing with the statement, "I am able to communicate directly and effectively with senior management."
"This feedback is very important to us as we plan and develop programs and systems to support our franchisees," said Art Coley, AlphaGraphics' senior director of franchise development. "We are very pleased with these results, because they indicate that our current franchisees see this franchise opportunity as a great business opportunity. We look forward to continued improvement as we move our brand forward and continue to expand our capabilities."
Salt Lake City, Utah-based AlphaGraphics is a print and visual communication franchisor, providing a wide range of solutions for marketing, publicity, corporate identity, document management, personalized communications, customer loyalty with services such as design, digital copying, offset and large format printing, variable data printing, promotional products, digital archiving and mailing services for small- to medium-sized businesses as well as corporate entities. The company is focused on leveraging the full spectrum of today's communications technologies to provide complete solutions. Today, there are more than 260 AlphaGraphics franchises located in the United States, Brazil, China, Cyprus, Hong Kong, Mexico, Russia, Saudi Arabia and the United Kingdom. For more information, visit www.alphagraphics.com.
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