Jamba, Inc. Refranchises 13 Stores in California

Jamba's Progress Continues on Refranchising Initiative

EMERYVILLE, Calif. --(BUSINESS WIRE)-- Jamba, Inc. (NASDAQ: JMBA) today announced the sale of 13 restaurants in Santa Cruz, Temecula, and Chico/Redding, California. All 13 restaurants were purchased by franchise operators with current or previous Jamba Juice operating experience.

"Our existing franchise operators are behind much of the refranchising activity and their desire to expand ownership in Jamba Juice is a testament to their success with the Jamba brand," said Thibault de Chatellus, Senior Vice President, Global Franchise and Development, Jamba Juice Company.

Jamba Juice franchisees account for more than half of the refranchising purchases, which reflects on the strong business proposition and opportunity for successful growth offered through the ownership of a Jamba Juice outlet.

"I am pleased at the engagement of our franchise operators and their continuing desire to expand with us," stated James D. White, Chairman, President, and CEO, Jamba Juice Company. "We have completed the sale of 94 stores against our goal to refranchise up to 150 stores by the close of 2010."

The Company is committed to strategically growing the Jamba brand and refranchising is one component of a broader plan for achieving that goal. To learn more about franchise opportunities contact Jamba at http://www.jambajuice.com/#/us_franchise. For information on the Company's refranchising initiative, contact The Praetorian Group at 1-888-358-3325 or visit their website at www.praetoriangroup.net

About Jamba, Inc.

Jamba, Inc. (NASDAQ:JMBA) is a holding company and through its wholly-owned subsidiary, Jamba Juice Company, owns and franchises JAMBA JUICE® stores. Founded in 1990, Jamba Juice is a leading restaurant retailer of better-for-you food and beverage offerings, including great tasting fruit smoothies, juices, and teas, hot oatmeal made with organic steel cut oats, wraps, salads, sandwiches, and California Flatbreads™, and a variety of baked goods and snacks. As of April 20, 2010, Jamba Juice had 745 locations consisting of 458 company-owned and operated stores and 287 franchise stores.

Forward-Looking Statements

This press release (including information incorporated or deemed incorporated by reference herein) contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are those involving future events and future results that are based on current expectations, estimates, forecasts, and projects as well as the current beliefs and assumptions of our management. Words such as "outlook", "believes", "expects", "appears", "may", "will", "should", "anticipates", or the negative thereof or comparable terminology, are intended to identify such forward looking statements. Any statement that is not a historical fact, including estimates, projections, future trends and the outcome of events that have not yet occurred, is a forward-looking statement. Forward-looking statements are only predictions and are subject to risks, uncertainties and assumptions that are difficult to predict. Therefore actual results may differ materially and adversely from those expressed in any forward-looking statements. Factors that might cause or contribute to such differences include, but are not limited to, those discussed under the section entitled "Risk Factors" in our reports filed with the SEC. Many of such factors relate to events and circumstances that are beyond our control. You should not place undue reliance on forward-looking statements. The Company does not assume any obligation to update the information contained in this press release.

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